Liz Pelly on Spotify and the ‘Cost of the Perfect Playlist’
'A Chance to Harmonize' Tells the Story of the U.S. Music Unit
How Musicians are Navigating Streaming Algorithms, AI and Automation
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Danyel Smith on the Black Women Artists Who ‘Shine Bright’ in Pop Music History
Maxwell Returns to California on ‘The Night Tour’
Forum From the Archives: Critic Kelefa Sanneh Charts Music History in ‘Major Labels’
The Year in Music 2021
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"content": "\u003cp>Spotify was originally marketed as a democratic, anti-establishment music streaming platform. But according to journalist Liz Pelly, it has become a system favoring major labels and its own algorithmic playlists featuring “ghost artists,” all while underpaying independent artists. Pelly draws on interviews with former employees, music industry veterans and artists to pull back the curtain on the music streaming giant in her new book, “Mood Machine: The Rise of Spotify and the Cost of the Perfect Playlist.\u003c/p>\n\u003cp>\u003cstrong>Show Highlights\u003c/strong>\u003c/p>\n\u003cp>\u003cspan style=\"text-decoration: underline\">The Birth of Spotify and Its Shifting Promises\u003c/span>\u003c/p>\n\u003cp>Founded in 2006 by Daniel Ek and Martin Lorentzon, Spotify started in Sweden—a country where piracy wasn’t just common, but deeply ingrained in the culture. With the music industry largely giving up on Sweden as a profitable market, Spotify saw an opportunity: a free, ad-supported streaming service that could lure users away from illegal downloads.\u003c/p>\n\u003cp>Initially, Spotify positioned itself as a democratizing force, promising to level the playing field for artists through data-driven access. But as the platform grew, it increasingly catered to major labels, prioritizing algorithm-driven playlists over the organic discovery it once championed.\u003c/p>\n\u003cp>\u003cspan style=\"text-decoration: underline\">The Rise of Algorithmic Playlists\u003c/span>\u003c/p>\n\u003cp>In its early years, Spotify functioned like a search engine—users actively looked up specific artists and albums. But around 2012–2013, internal research showed that listeners wanted something different: a concierge-like experience. This prompted a big move toward curated playlists and algorithmic recommendations.\u003c/p>\n\u003cp>“These playlists became hugely influential—not just for listeners, but for musicians too,” says Liz Pelly, author of “Mood Machine: The Rise of Spotify and the Costs of the Perfect Playlist. However, this shift gave Spotify outsized control over what users heard, allowing it to push cheaper, lower-royalty music into rotation.\u003c/p>\n\u003cp>\u003cspan style=\"text-decoration: underline\">How Spotify Shapes What You Hear\u003c/span>\u003c/p>\n\u003cp>Spotify’s influence on listening habits isn’t accidental—it’s built into the business model. Programs like Discovery Mode allow artists and labels to trade lower royalty rates for increased algorithmic exposure, a practice Pelly describes as “commercial relationships that the average listener doesn’t know about, but that directly shape what they hear.”\u003c/p>\n\u003cp>Another strategy involves passive-listening playlists, like Sleep or Deep Focus, which are filled with tracks from stock music companies at lower costs. “There’s actually a small team within Spotify dedicated to ensuring that this music from select licensors ends up on these playlists,” Pelly says.\u003c/p>\n\u003cp>Meanwhile, major labels—Sony, Universal, and Warner—leverage their dominance to negotiate exclusive perks, ensuring their artists get priority access to Spotify’s most valuable real estate: curated playlists. “Because these labels hold so much power in the industry, they get contracts that give them advantages smaller artists don’t have,” Pelly explains.\u003c/p>\n\u003cp>\u003cspan style=\"text-decoration: underline\">The Toll on Artists and Music’s Value\u003c/span>\u003c/p>\n\u003cp>The economics of streaming have profoundly devalued music, both financially and culturally. Caller Michael, a musician, illustrates this harsh reality: “Pandora pays three thousandths of a cent per play. That means if you have a thousand plays, you get three cents.”\u003c/p>\n\u003cp>Beyond low payouts, Pelly argues that streaming platforms obscure the labor behind music. “So much work goes into making music, and yet streaming services have made that labor invisible,” she says. She also questions whether $10.99 per month is a fair price for unlimited access to nearly all recorded music.\u003c/p>\n\u003cp>The dominance of playlists means that individual artists matter less than the playlist itself. “If a user has a relationship with the Chill Dinner playlist, then if one of the artists on that playlist protests Spotify’s royalty rates, that’s fine for Spotify—they can just replace them with someone else,” Pelly explains.\u003c/p>\n\u003cp>Also, algorithmic recommendations reinforce existing habits rather than fostering true discovery. “Streaming recommendations are extremely metrics-driven,” she notes. “The goal isn’t to introduce you to new music—it’s to keep you streaming.”\u003c/p>\n\u003cp>\u003cspan style=\"text-decoration: underline\">Fighting Back: Alternative Models and the Music Labor Movement\u003c/span>\u003c/p>\n\u003cp>Pelly doesn’t believe in a single solution, but she encourages listeners to take action: buy music directly from artists, support independent radio like NTS, and seek out trusted critics and curators instead of relying on algorithms.\u003c/p>\n\u003cp>She also points to the rise of a new music labor movement, where musicians are organizing for better working conditions through legislation, antitrust efforts, and public funding models that treat music as a cultural good—akin to other public arts.\u003c/p>\n\u003cp>“We have to participate in the cultural ecosystems we want to see thrive,” Pelly argues. “That means taking an active role in reshaping the music industry rather than waiting for a one-size-fits-all fix.”\u003cbr>\nUltimately, reclaiming the value of music will require multiple approaches—but it starts with recognizing that streaming, as it stands, is built to serve platforms and major labels, not artists or listeners.\u003c/p>\n\u003cp>\u003cem>This content was edited by the Forum production team but was generated with the help of AI.\u003c/em>\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>\u003c/p>\n",
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},
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"info": "KQED’s statewide radio news program providing daily coverage of issues, trends and public policy decisions.",
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"order": 8
},
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},
"link": "https://www.cityarts.net",
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"order": 1
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"id": "commonwealth-club",
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"info": "KQED’s live call-in program discussing local, state, national and international issues, as well as in-depth interviews.",
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"order": 9
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"meta": {
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"source": "WNYC"
},
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"id": "fresh-air",
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"hidden-brain": {
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"source": "NPR"
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"how-i-built-this": {
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"airtime": "SUN 7:30pm-8pm",
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"hyphenacion": {
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"tagline": "Where conversation and cultura meet",
"info": "What kind of no sabo word is Hyphenación? For us, it’s about living within a hyphenation. Like being a third-gen Mexican-American from the Texas border now living that Bay Area Chicano life. Like Xorje! Each week we bring together a couple of hyphenated Latinos to talk all about personal life choices: family, careers, relationships, belonging … everything is on the table. ",
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},
"jerrybrown": {
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"title": "The Political Mind of Jerry Brown",
"tagline": "Lessons from a lifetime in politics",
"info": "The Political Mind of Jerry Brown brings listeners the wisdom of the former Governor, Mayor, and presidential candidate. Scott Shafer interviewed Brown for more than 40 hours, covering the former governor's life and half-century in the political game and Brown has some lessons he'd like to share. ",
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"order": 18
},
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},
"latino-usa": {
"id": "latino-usa",
"title": "Latino USA",
"airtime": "MON 1am-2am, SUN 6pm-7pm",
"info": "Latino USA, the radio journal of news and culture, is the only national, English-language radio program produced from a Latino perspective.",
"imageSrc": "https://ww2.kqed.org/radio/wp-content/uploads/sites/50/2018/04/latinoUsa.jpg",
"officialWebsiteLink": "http://latinousa.org/",
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"link": "/radio/program/latino-usa",
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"apple": "https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?s=143441&mt=2&id=79681317&at=11l79Y&ct=nprdirectory",
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"rss": "https://feeds.npr.org/510016/podcast.xml"
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},
"marketplace": {
"id": "marketplace",
"title": "Marketplace",
"info": "Our flagship program, helmed by Kai Ryssdal, examines what the day in money delivered, through stories, conversations, newsworthy numbers and more. Updated Monday through Friday at about 3:30 p.m. PT.",
"airtime": "MON-FRI 4pm-4:30pm, MON-WED 6:30pm-7pm",
"imageSrc": "https://cdn.kqed.org/wp-content/uploads/2024/04/Marketplace-Podcast-Tile-360x360-1.jpg",
"officialWebsiteLink": "https://www.marketplace.org/",
"meta": {
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"source": "American Public Media"
},
"link": "/radio/program/marketplace",
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},
"masters-of-scale": {
"id": "masters-of-scale",
"title": "Masters of Scale",
"info": "Masters of Scale is an original podcast in which LinkedIn co-founder and Greylock Partner Reid Hoffman sets out to describe and prove theories that explain how great entrepreneurs take their companies from zero to a gazillion in ingenious fashion.",
"airtime": "Every other Wednesday June 12 through October 16 at 8pm (repeats Thursdays at 2am)",
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"meta": {
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"source": "WaitWhat"
},
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"rss": "https://rss.art19.com/masters-of-scale"
}
},
"mindshift": {
"id": "mindshift",
"title": "MindShift",
"tagline": "A podcast about the future of learning and how we raise our kids",
"info": "The MindShift podcast explores the innovations in education that are shaping how kids learn. Hosts Ki Sung and Katrina Schwartz introduce listeners to educators, researchers, parents and students who are developing effective ways to improve how kids learn. We cover topics like how fed-up administrators are developing surprising tactics to deal with classroom disruptions; how listening to podcasts are helping kids develop reading skills; the consequences of overparenting; and why interdisciplinary learning can engage students on all ends of the traditional achievement spectrum. This podcast is part of the MindShift education site, a division of KQED News. KQED is an NPR/PBS member station based in San Francisco. You can also visit the MindShift website for episodes and supplemental blog posts or tweet us \u003ca href=\"https://twitter.com/MindShiftKQED\">@MindShiftKQED\u003c/a> or visit us at \u003ca href=\"/mindshift\">MindShift.KQED.org\u003c/a>",
"imageSrc": "https://cdn.kqed.org/wp-content/uploads/2024/04/Mindshift-Podcast-Tile-703x703-1.jpg",
"imageAlt": "KQED MindShift: How We Will Learn",
"officialWebsiteLink": "/mindshift/",
"meta": {
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"source": "kqed",
"order": 12
},
"link": "/podcasts/mindshift",
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"google": "https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5tZWdhcGhvbmUuZm0vS1FJTkM1NzY0NjAwNDI5",
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},
"morning-edition": {
"id": "morning-edition",
"title": "Morning Edition",
"info": "\u003cem>Morning Edition\u003c/em> takes listeners around the country and the world with multi-faceted stories and commentaries every weekday. Hosts Steve Inskeep, David Greene and Rachel Martin bring you the latest breaking news and features to prepare you for the day.",
"airtime": "MON-FRI 3am-9am",
"imageSrc": "https://cdn.kqed.org/wp-content/uploads/2024/04/Morning-Edition-Podcast-Tile-360x360-1.jpg",
"officialWebsiteLink": "https://www.npr.org/programs/morning-edition/",
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"link": "/radio/program/morning-edition"
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"onourwatch": {
"id": "onourwatch",
"title": "On Our Watch",
"tagline": "Deeply-reported investigative journalism",
"info": "For decades, the process for how police police themselves has been inconsistent – if not opaque. In some states, like California, these proceedings were completely hidden. After a new police transparency law unsealed scores of internal affairs files, our reporters set out to examine these cases and the shadow world of police discipline. On Our Watch brings listeners into the rooms where officers are questioned and witnesses are interrogated to find out who this system is really protecting. Is it the officers, or the public they've sworn to serve?",
"imageSrc": "https://cdn.kqed.org/wp-content/uploads/2024/04/On-Our-Watch-Podcast-Tile-703x703-1.jpg",
"imageAlt": "On Our Watch from NPR and KQED",
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