A couple of weeks ago, tablet maker enTourage announced that it was ceasing production of its pocket e-reader eDGe and was shutting its online e-bookstore. Although a consumer electronics device, the enTourage eDGe was aimed squarely at the educational market, inking a number of deals with major textbook providers and joining the Blackboard Alliance Program, hoping to get a leg up into the sector.
But to no avail apparently, as the closure of the e-bookstore and the termination of the eDGe's manufacturing and sales suggest.
Some consumers had complained that the books available in the Entourage Student store were priced too high -- higher than the prices of e-textbooks available on sites like Amazon and Barnes & Noble. And while enTourage also had its own Android App store, it too suffered from a lack of sales and downloads.
Pointing to the recent demise of another dual-screen e-reader, the Kno, which announced in April that it too was ceasing production, Michael Koz from Good E-Reader wonders if dual-screen tablets are doomed. Despite their innovative two-screen design, both machines were largely panned by the press for being clunky, too heavy, and too expensive -- particularly in comparison with other e-readers and tablets on the market. And consumers seem to have agreed.
But was it just a matter of the dual-screen design that was the problem here? Or was it that these two devices were aimed at the education market?