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OpenAI and Common Sense Media Partner on New Kids AI Safety Ballot Measure

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Common Sense Media and OpenAI announced a California initiative they say would, if voters approve, establish the strongest youth AI safety protections in the nation, in the absence of federal mandates.  (Pranithan Chorruangsak/Getty Images)

Common Sense Media and OpenAI announced Friday they’re backing a consolidated effort to deliver AI chatbot guardrails for children, after dropping their competing ballot measures on the issue.

The announcement was a surprising turn of events, pairing two players in the space who have often been at odds with each other.

Lobbyists for OpenAI and other major tech industry groups actively opposed a similar bill co-sponsored by the child advocacy group Common Sense Media in the last legislative session. Gov. Gavin Newsom ultimately vetoed the bill in October 2025.

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The Parents & Kids Safe AI Act would require companies to identify youth users and deliver an experience designed to block emotional manipulation and child-targeted advertising, as well as give parents more control. The state’s attorney general’s office would enforce the provisions, and independent annual safety audits would provide accountability.

What’s in it for OpenAI? Chris Lehane, chief global affairs officer for the San Francisco-based AI developer, said there’s great appeal for the company to partner with Common Sense Media, because it has credibility with voters, lawmakers and parents. “How you build this trust is incredibly important for the societal license to be able to operate,” Lehane said.

In September 2024, Gov. Gavin Newsom signed the Phone‑Free Schools Act (AB 3216), which requires every school district, charter school and county education office to adopt policies by July 1, 2026, that limit or prohibit the use of smartphones by students while on campus or under school supervision.

Not mentioned: the company is facing several lawsuits from plaintiffs claiming ChatGPT brought on mental delusions and, in four cases, drove people to suicide.

What’s in it for Common Sense Media? Jim Steyer, the advocacy group’s founder and CEO, said their polling shows overwhelming numbers of California voters, regardless of their party, support stronger AI protections for kids, teens and families. “This is so core to the long-term future of this industry that there are the right kind of protections, and that the public trusts these platforms and the big frontier labs,” Steyer said.

“I’m pleased to see a leading child safety organization and a large tech company joining forces on this critical safety issue affecting our children,” wrote Asm. Rebecca Bauer-Kahan, D-Orinda, who authored the similar bill Newsom vetoed last year. “The legislature’s role remains unchanged; we have both the role and responsibility to protect California’s children and to represent our constituents.”

“While this is an important milestone, there’s more work to be done and I continue to believe this issue should be tackled by the legislature and governor through a public process inviting all stakeholders to participate,” wrote Sen. Steve Padilla, D-San Diego, who authored SB 243, an AI chatbot safety bill that did get the governor’s signature last year.

Padilla, however, disagrees with the proposal to put the law into the state constitution, warning that it would create an unnecessarily high bar to revise and update that law in the future.

When asked about opting to promote a ballot measure, Steyer argued he’s interested in whatever strategy or combination of strategies gets child safety regulations on the books.

In the last year alone, Common Sense Media has sponsored or supported a variety of bills aimed at protecting children online, including social media warning labels and an age verification mandate. “At this pivotal moment for AI, we cannot make the same mistake that we did with social media,” Steyer said, criticizing Silicon Valley companies that have been using children as guinea pigs, and “fueled a youth mental health crisis here in California, and quite frankly, across the world.”

Lehane predictably used more measured terms. “We do believe AI is an empowerment tool. It helps people solve really hard problems,” he began, finishing with “Part and parcel of that is making sure parents have the control and are empowered to exercise control in terms of how their kids use it.”

The initiative’s backers still need to gather signatures to qualify it for the California ballot this November, an effort that Lehane said is likely to begin next month.

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