Justin Kan explains why he enjoys badminton and how more people should invest in the sport.
Whenever people ask what sport I play, I tell them, “badminton.” They usually laugh and say, “The backyard game?” What they don’t realize is that badminton is one of the most popular sports in the world.
In countries like China, Indonesia and Malaysia, stadiums are packed with the athletes being treated like stars. I’ve loved badminton since I first played with my brother. It is fast, strategic, and connects me to my culture and family. Most importantly, badminton deserves to be a part of a broader conversation about cultural visibility and recognition.
But in the U.S., badminton is almost invisible as it’s often seen as a casual game rather than the competitive sport I dedicate my life to. That difference shows how culture and media shape which sports are celebrated and which are overlooked.
This past summer, I went to England to represent the U.S. in an international tournament. After my quarterfinal match, a reporter asked me what changes I’d like to see in American badminton. The question stuck with me because badminton in the U.S. lacks structure.
