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What Happened to Purple Moon Games for Girls?

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Five purple computer screens and keyboards from the 90s/2000s are stacked on top of each other, each displaying an image from Purple Moon computer games. Purple Moon’s creator Brenda Laurel is sticking out of one screen. The Purple Moon logo is in the background. The words “CLOSE ALL TABS” appear in pixelated text in the lower right, with a mouse cursor next to them.
A composite image showing vintage computer screens displaying artwork from games created by Purple Moon, an indie game developer that released girl-focused games in the late ‘90s. Also displayed is Purple Moon founder Brenda Laurel.  (Courtesy of Purple Moon and Brenda Laurel; composite by Maya Cueva and Chris Egusa)

View the full episode transcript.

Thirty years ago, video games were predominantly marketed to boys. Nintendo and Sega ran TV ads featuring boys proclaiming how “awesome” and “powerful” the latest system was. And the biggest computer games tended to revolve around male-coded activities like shooting or combat. But in the late ‘90s, a small indie game studio called Purple Moon set out to change that — creating story-rich, emotionally complex games designed to welcome girls into the world of computers.

In this episode, Close All Tabs producer Maya Cueva looks back on her own childhood experience with Purple Moon and talks with founder Brenda Laurel about the company’s legacy, its impact on girls in tech, and how it all came to an abrupt end.

Editor’s note: We updated one line to add context about a character in one of the Purple Moon games, which may affect how the character is understood.


Guest: 

  • Brenda Laurel, interactive games designer, creator and founder of Purple Moon

Further Reading:

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Episode Transcript

A full transcript will be available 1–2 workdays after the episode’s publication.

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