Good Read: Colleges Awakening to the Opportunities of Data Mining

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It's hard to summarize this lengthy article, so it's best to just dig right in to get a sense of how and where student data is being used.

CAMPUSES are places of intuition and serendipity: a professor senses confusion on a student's face and repeats his point; a student majors in psychology after a roommate takes a course; two freshmen meet on the quad and eventually become husband and wife. Now imagine hard data substituting for happenstance.

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