Few things have the staying power of horror tropes. Ghosts. Demonic possession. Zombies. Haunted houses. Vampires. Werewolves. Witches. Masked slashers of the human and supernatural varieties. Aliens. Tentacled monsters. Strange sounds in the middle of the night. Nonfiction narratives about the current state of the world.
The list goes on and on, and horror fiction lovers keep going back to those tropes, to that literary soul food, because it satisfies a special kind of hunger. Ah, but that staying power comes at a price: Breathe new life into these tropes with a unique voice or get thrown in the heap of the mere imitators, the writers who instead of soul food deliver the same old, tasteless soup from a can. But how do you make a cliché feel new, unique and exciting?