Challenge Grants

Challenge grants are a matching gift program where individuals pledge funds, and listeners are challenged to match those funds with gift pledges of their own during a fundraising drive, effectively doubling the impact of original donations.

Why Sponsor a Challenge Grant? 

Simply put, challenge grants inspire others to give. Sponsoring a challenge grant will motivate listeners to contribute, as their donation can make a larger impact for KQED.

How It Works

An individual (the “challenge grant sponsor”) pledges a specific amount of money. During a fundraising drive, KQED challenges its audience to match that pledge amount. A challenge grant can be funded using any giving vehicle, with the exception of cryptocurrency. Please contact a member of the major gifts team if you would like to sponsor a challenge grant using a donor-advised fund.

Contact Our Team

Have additional questions? Our Major Gifts team can assist you through every step.

Monday–Friday, 9 a.m.–4:45 p.m.

 

FAQs

How will I be recognized for my challenge grant?

To maximize our fundraising efforts during our membership drives, we’re moving away from our historical practice of naming our generous challenge grant donors on-air. While we do make exceptions, the hope is that this change in practice can be incorporated into our revamped drives and help us achieve the goal of spending less time requesting support on-air.

Can I promote my business through challenge grant recognition?

Interested in becoming a corporate sponsor? Please contact our Corporate Sponsorship team who will work with you to craft a custom message for your product or service that appeals to our audience of life long learners, while complying with all FCC guidelines for public radio and television.