The latest Savage X Fenty ad campaign dropped this morning, and it is EXTRA! The clip starts by posing the question: "What would you do if you got stranded in the rainforest in your skivvies?" and only gets weirder from there.
Let’s unpack all the WTF-ness!
0.07: A woman is in the rainforest. She's lost her trousers, and there's a British guy narrating her every movement. Getting into something approaching the fetal position is entirely justifiable.
0.24: A nice lady in an Easter bonnet and her friend prepare for a tea party. It's going to be in the river but, hey, better than nothing.
0.36: Rihanna appears, wearing a mosquito net and throwing fierce shapes on the riverbank.
0.39: Fear and confusion sets in for a couple of other river ladies, thanks to the fact that the waterfall is flowing backward.
1.05: Rihanna's like "Get it together, babies. Haven't you ever had an underwear tea party in a backward waterfall before?"
1.20: Cut to the nearest bamboo-laden nightclub.
1.36: Oh, no! The ultraviolet light in the club is wreaking havoc with this woman's make-up. Her friend is like "Your brow liner has looked better, Susan."
1.40: And then Susan is like, "So has your contouring, Carol."
1.45: And then Rihanna's like, "Told you the waterfall party was better!"
The End.
You can watch the full, trippy Fenty X Beauty commercial below:
