Lately, every headline about San Francisco is paired with the words “doom loop.” Serena Perfetto isn’t buying it.
Is San Francisco a perfect city? Far from it. Is it a special city? Very.
I asked myself these questions after taking part in a series of local initiatives. They made me reflect on the status of San Francisco as the city I’ve been calling home for more than a decade.
I work in technology, an industry that has made San Francisco one of the most innovative places in the world. As tech embraced remote work during the pandemic, office buildings became empty, and many still are.
Recently, I worked onsite with peers for in-person collaboration. I love the flexibility of hybrid work, don’t take me wrong! But the energy from human interactions stayed with me for days after. In fact, I experienced the same spark at a customer breakfast, when I discovered a venue repurposed from an 1850s style mercantile.