Let's say you're at a party, hovering over a gooey white puck of Mt. Tam, canape-concerned, ignoring the guests swirling around you, when a stranger sidles over and sizes you up. "Hey," he says, a wide, knowing grin spreading across his face as he gestures at the cheese-covered knife you're determinedly sliding across a good cracker. "You're a real foodie, aren't you?" "No, I'm just hungry," you say, wincing -- because you hate that word.