Del Popolo, a custom-mobile-pizzeria-on-wheels, is due to roll out next month from self-proclaimed “dough guy” Jon Darsky. The name Del Popolo means 'of the people' and represents the "simple and egalitarian nature of pizza." Darsky is most recently known to pizza fans for his gently blistered, thin-crust, award-winning pizzas from flour + water. He is the primary designer of this new Bay Area mobile pizzeria, which started as a transatlantic shipping container and will be morphed into a pizza kitchen on wheels, custom-tricked out in ways that are different from other food trucks. He employed a local designer to translate his ideas and “make the concept real on the computer,” as well as produce the detailed drawings and plans required to actually build it. Mclellan Industries, based in Hanford, California, handled the fabrication and production. Darsky said of his approach, “Most food trucks start from the same place, with a repurposed step van, and incorporate similar modifications, designs and equipment. I started with the idea that I wanted to use an unconventional appliance in a custom format that would expand the idea of what mobile food can be.”
Darsky hails from New York and currently lives in Noe Valley. He has worked locally at Pizzaiolo, Pizzeria Delfina and flour + water, after an initial career as a pro baseball scout. He is newly married and just back from his honeymoon.
Jon Darsky and his wife, Sara on their honeymoon. Photo courtesy of Del Popolo
How did you and your spouse Sara meet?
In late summer 2004, we were set up and went on a blind date at a bar in Manhattan. In 2007, she got a job with YouTube in entertainment marketing, and we moved from Brooklyn to San Francisco.
Do you have any children?
We have a six-year old named Rocco. He's a Jack Russell terrier.