I mindlessly scroll past images — of former classmates, a famous person, a gym selfie, a sunset, a sponsored post, something my nephew posted that I wished he didn’t, a couple memes, an adorable baby smiling as if all is well with the world. I like a photo here. I scroll. I like another photo there. I scroll. I refresh and repeat.
And then it dawns on me: Instagram, a photography-based social media application, isn’t made for photographers. Na, it’s for socialites. It’s a popularity pool, a high school hallway, an echo chamber where artistic images captured by talented photographers get overshadowed by selfies taken by a half-naked people in bathrooms, who caption their picture with words that would make Aristotle claim plagiarism.
Of the 100 most-followed Instagram accounts, there are entertainers, athletes, a couple brands, and a few media outlets. But there isn’t one single individual photographer in the top 100 Instagram accounts; further evidence that this is an image-driven popularity contest. Because of that, true photographers don’t get the exposure (no pun intended) they deserve.
And then there's Everyday Bay Area. It’s a part of Everyday Everywhere, a collection of Instagram accounts from all over the place — there’s #EverydayEgypt, #EverydayBronx and even #EverydayIncarceration.