Adele, the biggest success story of 2015, has announced a North American tour with three Bay Area dates: July 30 and 31 at the SAP Center in San Jose, and Aug. 2 at the Oracle Arena in Oakland. Tickets go on sale to the general public this Thursday, Dec. 17th, at 10am right here.
Considering that Adele’s latest album 25 has sold a monumental five million copies (and counting), tickets for the singer’s shows are sure to be in extremely high demand — with all the usual scalpers, resale sites and other soulless vultures preparing to buy up as many tickets as possible.
Here’s where things get interesting. Normally, a tour like this would have sponsors fighting tooth-and-nail to be part of a ticket presale. But Adele is nothing if not egalitarian: amazingly, there seem to be no sponsored presale offers at all — not from credit card companies (a usual suspect) or even the promoters’ own mobile apps. Everyone has the same shot at tickets on Thursday morning.
On Wednesday morning, however, there’s a fan club presale for those who’ve signed up on Adele.com. The hitch? Registration for her fan club has been closed until Dec. 18 to beat the fair-weather fans and last-minute scalpers.