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"content": "\u003cfigure id=\"attachment_114133\" class=\"wp-caption aligncenter\" style=\"max-width: 639px\">\u003cimg class=\"size-full wp-image-114133\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/10/kids-on-computers2.jpg\" alt=\"Silicon Valley entrepreneurs and investors are looking for ways to sell new products directly into classrooms. (Tim Boyle/Getty Images)\" width=\"639\" height=\"360\">\u003cfigcaption class=\"wp-caption-text\">Silicon Valley entrepreneurs and investors are looking for ways to sell new products directly into classrooms. (Tim Boyle/Getty Images)\u003c/figcaption>\u003c/figure>\n\u003cp>Every year, schools spend billions of dollars on supplies and instructional materials and staff. A lot of that money flows to a few textbook publishers that create content, test-prep, even the tests themselves. Now, entrepreneurs and venture capitalists in Silicon Valley are looking for ways to disrupt this market, revolutionize schools with technological innovation and make some money.\u003c/p>\n\u003cp>“Everybody’s waiting for the Facebook of education to come along,” said Trace Urdan, research analyst with Wells Fargo. He’s been watching the education market for 15 years, working with institutional investors to predict the right bets.\u003c/p>\n\u003cp>“The biggest mistake I see, and have seen for a while in this space, is investors and entrepreneurs thinking things will happen a lot more quickly than they do,” Urdan said.\u003c/p>\n\u003cp>Education is a tough industry to build a new business. It’s bureaucratic, slow moving and political. The teachers using the technology don’t have the power to make purchasing decisions for school districts. Meanwhile, \u003ca href=\"http://blogs.kqed.org/mindshift/2013/06/facing-fear-and-financing-of-tech-tools-in-school-investing-in-technology-procurement/\">administrators are under pressure\u003c/a> to spend tax dollars judiciously and can be wary of gambling limited resources on start-up businesses or products that don’t have long track records.\u003c/p>\n\u003cp>To get around the slow-moving system, a lot of ed-tech entrepreneurs are selling directly to teachers, parents and even kids.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>One company, Mountain View-based \u003ca href=\"http://www.tynker.com/\">Tynker\u003c/a>, ran a summer camp to expose kids aged eight to 13, and their parents, to an online program designed to teach kids the computational thinking required in computer coding. The camp cost $600 per camper, not a lot in the big scheme of things for Tynker. But, the camp helps market the “Tynker at Home” product to parents.\u003c/p>\n\u003cp>\u003cstrong>'A Trillion-Dollar Industry'\u003c/strong>\u003c/p>\n\u003cp>Tynker CEO Krishna Vedati has already founded two successful commercial tech start-ups. He and his co-founders are trying their hand in the ed-tech world partly because they have kids now. But, also, there’s money to be made.\u003c/p>\n\u003cp>“This is a trillion-dollar education industry out there and parents are spending tons and tons of money on education,” Vedati said, referencing his own willingness to send his kids to Stanford summer camps. “You just have to figure out — is your product valuable enough for them to pay for it?”\u003c/p>\n\u003cp>Vedati thinks parents will see the value in teaching kids how to code. After all, many of the well-paid and interesting jobs emerging now involve computer programming. He’s betting that parents will want their kids to get an early start on a necessary skill set.\u003c/p>\n\u003cp>“Now that we’ve become parents of kids ages eight and six, and my co-founders and my colleagues have kids, we all realized tech is changing so fast, but school is not,” Vedati said.\u003c/p>\n\u003cp>More than 3,000 teachers across the country are using Tynker's online program in the classroom. The content is aligned to Common Core State Standards and includes lesson plans so the content can fit in with other class work.\u003c/p>\n\u003cp>\u003cstrong>Looking for the 'Sweet Spot' in the Marketplace\u003c/strong>\u003c/p>\n\u003cp>Tynker currently uses a “freemium model,” common with ed-tech startups. The base product is free for schools, but if teachers want more advanced features like tougher curriculum or assessment tools, the school has to pay for it.\u003c/p>\n\u003cp>“I think there is an absolute market fit for what we are doing,” Vedati said. “Then comes the business model. We are kind of exploring what is the sweet spot that becomes a repeatable model.”\u003c/p>\n\u003cp>Vedati is dreaming big. He says Tynker can get 10 million users worldwide, and if 5 percent pay for enhanced features, then the revenue stream will be strong enough to offer the base product free to those who can’t afford it. That’s important to him.\u003c/p>\n\u003cp>Individual entrepreneurs like Vedati \u003ca href=\"http://blogs.kqed.org/mindshift/2013/08/tech-companies-angle-for-big-bucks-in-education/\">aren't the only ones taking a stab at the education market\u003c/a>. Sequoia Capital has done well for itself supporting companies like LinkedIn, PayPal and YouTube. The company is very selective, only investing in 12 companies a year. This year four of the 12 are in ed-tech, a pretty good indication that Sequoia sees promise in this industry.\u003c/p>\n\u003cp>“There are clearly companies that are succeeding already,” said \u003ca href=\"http://www.sequoiacap.com/\">Sequoia Capital\u003c/a> Partner Bryan Schreier. “There is not only revenue, but profit.”\u003c/p>\n\u003cp>By and large the companies Sequoia invests in are bypassing school districts and \"selling\" directly into classrooms. Schreier says if teacher practices change, whole schools will begin to follow suit, opening up opportunities.\u003c/p>\n\u003caside class=\"pullquote alignleft\">“Everybody’s waiting for the Facebook of education to come along.”\u003c/aside>\n\u003cp>“If your product becomes absolutely core to that market and to how people are educated, the opportunities to monetize tend to present themselves,” Schreier said. In other words, get teachers to love the free product and prove its effectiveness, then down the road, districts will pay for it.\u003c/p>\n\u003cp>But does this model have the potential to shake up the old education market, as many predict?\u003c/p>\n\u003cp>Trace Urdan from Wells Fargo is one of the few skeptical voices on this topic. He doesn’t think the explosion of ed-tech companies and investment will hurt traditional textbook giants like Pearson and McGraw-Hill that still dominate the market.\u003c/p>\n\u003cp>“The textbook publishers are absolutely paying very close attention to every little startup that gets funded, and every application that’s out there that’s going into the classroom,” Urdan said. He thinks most startups will run out of funding and the big publishers will buy the best ones at bargain prices. And in his opinion, schools will be happy to buy from established vendors because it’s less risky.\u003c/p>\n\u003cp>“I think at some level all of this investment will end up being productive in some way, even if the way it’s productive is that at some point Pearson will buy them and bring them to market,” Urdan said.\u003c/p>\n\u003cp>No matter who ends up profiting, the new ideas could ultimately change the way kids learn. For many people working in ed-tech, that’s always been at least part of the goal.\u003c/p>\n\u003cp>Listen to the radio story:\u003cbr>\n\u003ciframe width=\"100%\" height=\"166\" scrolling=\"no\" frameborder=\"no\" src=\"https://w.soundcloud.com/player/?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F114744685\">\u003c/iframe>\u003c/p>\n\u003cp>[ad floatright]\u003c/p>\n\u003cp>\u003cem>For more on how technology is changing education check out KQED's education blog \u003ca href=\"http://blogs.kqed.org/mindshift/\">MindShift\u003c/a>.\u003c/em>\u003c/p>\n\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>One company, Mountain View-based \u003ca href=\"http://www.tynker.com/\">Tynker\u003c/a>, ran a summer camp to expose kids aged eight to 13, and their parents, to an online program designed to teach kids the computational thinking required in computer coding. The camp cost $600 per camper, not a lot in the big scheme of things for Tynker. But, the camp helps market the “Tynker at Home” product to parents.\u003c/p>\n\u003cp>\u003cstrong>'A Trillion-Dollar Industry'\u003c/strong>\u003c/p>\n\u003cp>Tynker CEO Krishna Vedati has already founded two successful commercial tech start-ups. He and his co-founders are trying their hand in the ed-tech world partly because they have kids now. 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That’s important to him.\u003c/p>\n\u003cp>Individual entrepreneurs like Vedati \u003ca href=\"http://blogs.kqed.org/mindshift/2013/08/tech-companies-angle-for-big-bucks-in-education/\">aren't the only ones taking a stab at the education market\u003c/a>. Sequoia Capital has done well for itself supporting companies like LinkedIn, PayPal and YouTube. The company is very selective, only investing in 12 companies a year. This year four of the 12 are in ed-tech, a pretty good indication that Sequoia sees promise in this industry.\u003c/p>\n\u003cp>“There are clearly companies that are succeeding already,” said \u003ca href=\"http://www.sequoiacap.com/\">Sequoia Capital\u003c/a> Partner Bryan Schreier. “There is not only revenue, but profit.”\u003c/p>\n\u003cp>By and large the companies Sequoia invests in are bypassing school districts and \"selling\" directly into classrooms. 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"content": "\u003cfigure id=\"attachment_113735\" class=\"wp-caption alignnone\" style=\"max-width: 640px\">\u003ca href=\"http://ww2.kqed.org/news/2013/10/03/twitter-unveils-ipo-details-ticker-symbol-will-be-twtr/rs6714_photo-hpf/\" rel=\"attachment wp-att-113735\">\u003cimg class=\"size-full wp-image-113735\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/10/RS6714_photo-hpf.jpg\" alt=\"Twitter headquarters, on Market Street in San Francisco (Olivia Hubert-Allen/KQED). \" width=\"640\" height=\"480\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">Twitter headquarters, on Market Street in San Francisco (Olivia Hubert-Allen/KQED).\u003c/figcaption>\u003c/figure>\n\u003cp>Buried deep within Twitter’s \u003cstrong>\u003ca href=\"http://www.sec.gov/Archives/edgar/data/1418091/000119312513390321/d564001ds1.htm#toc564001_4\">S-1 filing\u003c/a>\u003c/strong> last week — part of the process of preparing to go public — the micro-blogging service lists page after page of the kinds of business risks it faces that could undermine its success. It's kind of a pro forma exercise for companies getting ready to sell stock to investors on the open market: \"You know, we're a great company, and we'd love to have you buy in, but just be aware that you could lose your shirt in this deal.\"\u003c/p>\n\u003cp>Here are a few of the more amusing risks that Twitter listed when \u003ca href=\"http://ww2.kqed.org/news/2013/10/03/twitter-unveils-ipo-details-ticker-symbol-will-be-twtr/\" target=\"_blank\">it made its prospectus public\u003c/a> last week:\u003c/p>\n\u003cp>\u003cstrong>Remember Webvan?\u003c/strong>: \"A number of consumer-oriented websites that achieved early popularity have since seen their user bases or levels of engagement decline, in some cases precipitously. There is no guarantee that we will not experience a similar erosion of our user base or engagement levels.\"\u003c/p>\n\u003cp>\u003cstrong>Celebrities are fickle\u003c/strong>: \"(I)nfluential users, such as world leaders, government officials, celebrities, athletes, journalists, sports teams, media outlets and brands or certain age demographics (may) conclude that an alternative product or service is more relevant.\"\u003c/p>\n\u003cp>\u003cstrong>Spiced ham\u003c/strong>: \"(W)e are unable to combat spam or other hostile or inappropriate usage on our platform.\"\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>\u003cstrong>Non-people\u003c/strong>: \"(T)here are a number of false or spam accounts in existence on our platform. We currently estimate that false or spam accounts represent less than 5% of our (accounts).\"\u003c/p>\n\u003cp>\u003cstrong>Too much money\u003c/strong>: \"Moreover, liquidity available to our employee security holders following this offering could lead to disparities of wealth among our employees, which could adversely impact relations among employees and our culture in general. Our transition from a private company to a public company may result in a change to our corporate culture, which could harm our business.\"\u003c/p>\n\u003cp>There also are some distinctly \u003cem>un\u003c/em>amusing risks listed:\u003c/p>\n\u003cp>\u003cstrong>The NSA and hackers\u003c/strong>: \"(T)here are user concerns related to privacy and communication, safety, security or other factors.\"\u003c/p>\n\u003cp>\u003cstrong>Failure to scale\u003c/strong>: \"Our business and operating results may be harmed by a disruption in our service, or by our failure to timely and effectively scale and adapt our existing technology and infrastructure. ... For example, in July 2012, due to the failure of two parallel systems at nearly the same time in one of our data centers, Twitter became inaccessible for approximately two hours.\"\u003c/p>\n\u003cp>\u003cstrong>The San Andreas Fault (and terrorists)\u003c/strong>: \"Our headquarters and certain of our co-located data center facilities are located in the San Francisco Bay Area, a region known for seismic activity. Despite any precautions we may take, the occurrence of a natural disaster or other unanticipated problems at our data centers could result in lengthy interruptions in our services. In addition, acts of terrorism and other geopolitical unrest could cause disruptions in our business. All of the aforementioned risks may be further increased if our disaster recovery plans prove to be inadequate.\"\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003cstrong>Oops\u003c/strong>: \"We do not carry business interruption insurance sufficient to compensate us for the potentially significant losses, including the potential harm to our business that may result from interruptions in our ability to provide our products and services.\"\u003c/p>\n\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003cfigure id=\"attachment_113735\" class=\"wp-caption alignnone\" style=\"max-width: 640px\">\u003ca href=\"http://ww2.kqed.org/news/2013/10/03/twitter-unveils-ipo-details-ticker-symbol-will-be-twtr/rs6714_photo-hpf/\" rel=\"attachment wp-att-113735\">\u003cimg class=\"size-full wp-image-113735\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/10/RS6714_photo-hpf.jpg\" alt=\"Twitter headquarters, on Market Street in San Francisco (Olivia Hubert-Allen/KQED). \" width=\"640\" height=\"480\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">Twitter headquarters, on Market Street in San Francisco (Olivia Hubert-Allen/KQED).\u003c/figcaption>\u003c/figure>\n\u003cp>Buried deep within Twitter’s \u003cstrong>\u003ca href=\"http://www.sec.gov/Archives/edgar/data/1418091/000119312513390321/d564001ds1.htm#toc564001_4\">S-1 filing\u003c/a>\u003c/strong> last week — part of the process of preparing to go public — the micro-blogging service lists page after page of the kinds of business risks it faces that could undermine its success. It's kind of a pro forma exercise for companies getting ready to sell stock to investors on the open market: \"You know, we're a great company, and we'd love to have you buy in, but just be aware that you could lose your shirt in this deal.\"\u003c/p>\n\u003cp>Here are a few of the more amusing risks that Twitter listed when \u003ca href=\"http://ww2.kqed.org/news/2013/10/03/twitter-unveils-ipo-details-ticker-symbol-will-be-twtr/\" target=\"_blank\">it made its prospectus public\u003c/a> last week:\u003c/p>\n\u003cp>\u003cstrong>Remember Webvan?\u003c/strong>: \"A number of consumer-oriented websites that achieved early popularity have since seen their user bases or levels of engagement decline, in some cases precipitously. There is no guarantee that we will not experience a similar erosion of our user base or engagement levels.\"\u003c/p>\n\u003cp>\u003cstrong>Celebrities are fickle\u003c/strong>: \"(I)nfluential users, such as world leaders, government officials, celebrities, athletes, journalists, sports teams, media outlets and brands or certain age demographics (may) conclude that an alternative product or service is more relevant.\"\u003c/p>\n\u003cp>\u003cstrong>Spiced ham\u003c/strong>: \"(W)e are unable to combat spam or other hostile or inappropriate usage on our platform.\"\u003c/p>\n\u003cp>\u003c/p>\u003c/div>",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003cstrong>Non-people\u003c/strong>: \"(T)here are a number of false or spam accounts in existence on our platform. We currently estimate that false or spam accounts represent less than 5% of our (accounts).\"\u003c/p>\n\u003cp>\u003cstrong>Too much money\u003c/strong>: \"Moreover, liquidity available to our employee security holders following this offering could lead to disparities of wealth among our employees, which could adversely impact relations among employees and our culture in general. Our transition from a private company to a public company may result in a change to our corporate culture, which could harm our business.\"\u003c/p>\n\u003cp>There also are some distinctly \u003cem>un\u003c/em>amusing risks listed:\u003c/p>\n\u003cp>\u003cstrong>The NSA and hackers\u003c/strong>: \"(T)here are user concerns related to privacy and communication, safety, security or other factors.\"\u003c/p>\n\u003cp>\u003cstrong>Failure to scale\u003c/strong>: \"Our business and operating results may be harmed by a disruption in our service, or by our failure to timely and effectively scale and adapt our existing technology and infrastructure. ... For example, in July 2012, due to the failure of two parallel systems at nearly the same time in one of our data centers, Twitter became inaccessible for approximately two hours.\"\u003c/p>\n\u003cp>\u003cstrong>The San Andreas Fault (and terrorists)\u003c/strong>: \"Our headquarters and certain of our co-located data center facilities are located in the San Francisco Bay Area, a region known for seismic activity. Despite any precautions we may take, the occurrence of a natural disaster or other unanticipated problems at our data centers could result in lengthy interruptions in our services. In addition, acts of terrorism and other geopolitical unrest could cause disruptions in our business. All of the aforementioned risks may be further increased if our disaster recovery plans prove to be inadequate.\"\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003cstrong>Oops\u003c/strong>: \"We do not carry business interruption insurance sufficient to compensate us for the potentially significant losses, including the potential harm to our business that may result from interruptions in our ability to provide our products and services.\"\u003c/p>\n\n\u003c/div>\u003c/p>",
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"disqusTitle": "Twitter Unveils IPO Details; Ticker Symbol Will Be TWTR",
"title": "Twitter Unveils IPO Details; Ticker Symbol Will Be TWTR",
"headTitle": "News Fix | KQED News",
"content": "\u003cfigure id=\"attachment_113735\" class=\"wp-caption aligncenter\" style=\"max-width: 640px\">\u003ca href=\"http://ww2.kqed.org/news/2013/10/03/twitter-unveils-ipo-details-ticker-symbol-will-be-twtr/rs6714_photo-hpf/\" rel=\"attachment wp-att-113735\">\u003cimg class=\"size-full wp-image-113735\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/10/RS6714_photo-hpf.jpg\" alt=\"Twitter headquarters, on Market Street in San Francisco (Olivia Hubert-Allen). \" width=\"640\" height=\"480\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">Twitter headquarters, on Market Street in San Francisco (Olivia Hubert-Allen/KQED).\u003c/figcaption>\u003c/figure>\n\u003cp>Until today, all that was known about Twitter's impending public stock offering was a 135-character message saying it had filed its IPO papers with the Securities and Exchange Commission. Today the company told the rest of the story, making its prospectus public for the first time. So, now that potential investors get a chance to paw through the company's numbers, the debate begins: Is the offering a rocketship or a dog?\u003c/p>\n\u003cp>The New York Times Dealbook blog \u003ca href=\"http://dealbook.nytimes.com/2013/10/03/twitter-discloses-its-i-p-o-plans/\" target=\"_blank\">summarizes\u003c/a> company financials disclosed today:\u003c/p>\n\u003cblockquote>\u003cp>\"In its second quarter this year, Twitter reported 218.3 million average monthly active users, up 44 percent from the same time a year. Its revenue for the first half of this year was $253.6 million, more than double the same time last year.\u003c/p>\n\u003cp>The company has also been losing money, reporting a net loss of $79 million last year and $69 million for the first six months of 2013. Even after adjusting for stock option compensation and other items like depreciation, Twitter has still reported steady losses.\u003c/p>\u003c/blockquote>\n\u003cp>In its analysis, \u003ca href=\"http://techcrunch.com/2013/10/03/twitters-international-revenue-is-skyrocketing-but-the-company-is-worried-about-sina-weibo-and-line/\" target=\"_blank\">TechCrunch focuses\u003c/a> on Twitter's potential challenges in overseas markets:\u003c/p>\n\u003cblockquote>\u003cp>Here’s Twitter’s S-1 name-checking a number of services that could harm its growth: \u003cem>\"Increased competition from local websites, mobile applications and services that provide real-time communications, such as Sina Weibo in China, LINE in Japan and Kakao in South Korea, which have expanded and may continue to expand their geographic footprint. ...\"\u003c/em>\u003c/p>\n\u003cp>If those services were to expand to as many markets as Twitter, they could lower Twitter’s usage, and therefore its ability to sell advertisements. Twitter plans on selling advertisements in more countries in the future it states, but if Line and its ilk slow its rollout, Twitter could find its revenue growth on hold.\u003c/p>\u003c/blockquote>\n\u003cp>\u003c!--more-->\u003cbr>\nVentureBeat \u003ca href=\"http://venturebeat.com/2013/10/03/twitter-to-hit-the-stock-market-in-1b-ipo-as-twtr/\" target=\"_blank\">goes deeper\u003c/a> into Twitter's numbers and highlights Twitter's claimed advantages as an advertising platform:\u003c/p>\n\u003cblockquote>\u003cp>In its filing, Twitter is telling the world that it can be \u003cem>the\u003c/em> “content creation, distribution, and discovery platform for the Internet and evolving mobile ecosystem,” combining the elements of public data, real-time information, conversation tone, and massive distribution. The resulting value proposition for advertisers, the company says, is: unique ad formats (its suite of promoted tweets, accounts, etc.), interest targeting, viral global reach, real-time advertising, pay-for-performance, and the extension of offline advertising, as on TV.\u003c/p>\u003c/blockquote>\n\u003cp>Finally, here's the Associated Press's latest writethrough on the Twitter IPO:\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>\u003cstrong>Barbara Ortutay\u003cbr>\nAP Technology Writer\u003c/strong>\u003c/p>\n\u003cp>NEW YORK — Twitter has unsealed the documents for its planned initial public offering of stock and says it hopes to raise up to $1 billion.\u003c/p>\n\u003cp>The company is also revealing for the first time the amount of money it makes. Founded in 2006, Twitter has never turned a profit and has an uninterrupted history of losses totaling $419 million since its inception. But its revenue is growing.\u003c/p>\n\u003cp>Twitter disclosed three weeks ago that it filed confidential IPO papers to start the process of going public.\u003c/p>\n\u003cp>On Thursday, San Francisco-based Twitter Inc. unsealed the papers with the Securities and Exchange Commission, giving potential investors and its user base a look inside its business. The company was taking advantage of federal legislation passed last year that allows companies with less than $1 billion in revenue in its last fiscal year to avoid submitting public IPO documents.\u003c/p>\n\u003cp>Twitter says that it generated $317 million in revenue in 2012 and that it had more than 218 million active users as of the end of June, up 44 percent from a year earlier. That compares with Facebook's nearly 1.2 billion and LinkedIn's 240 million.\u003c/p>\n\u003cp>The company also said that it lost $69.3 million in the first six months of 2013, compared with a loss of $49.1 million for the same period last year. Revenue more than doubled to $254 million from $122 million.\u003c/p>\n\u003cp>Twitter did not say which stock exchange it plans to list its shares on, though the company said it intends to use the ticker symbol \"TWTR.\"\u003c/p>\n\u003cp>The underwriters of the offering are Goldman Sachs, Morgan Stanley, JP Morgan, BofA Merrill Lynch, Deutsche Bank Securities and CODE Advisors.\u003c/p>\n\u003cp>Twitter's IPO has been long expected. The company has been ramping up its advertising products and working to boost ad revenue in preparation. But it is still tiny compared with Facebook, which saw its hotly anticipated IPO implode last year amid worries about its ability to grow mobile ad revenue.\u003c/p>\n\u003cp>Twitter's moneymaking potential has minted the company with an estimated market value of $10 billion, based on the appraisals of venture capitalists and other early investors. The IPO could value it higher or lower. PrivCo analyst Sam Hamadeh says he expects Twitter to aim for a market value of about $15 billion when it prices its IPO.\u003c/p>\n\u003cp>Twitter's appeal is in its simplicity. Users send short messages — either public or private — that consist of up to 140 characters. Anyone can \"follow\" anyone else, but the relationship doesn't have to be reciprocal, which makes the service especially attractive for celebrities and companies that use Twitter to communicate directly with customers.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Twitter has 2,000 employees, up from 200 at the start of 2010.\u003c/p>\n\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003cfigure id=\"attachment_113735\" class=\"wp-caption aligncenter\" style=\"max-width: 640px\">\u003ca href=\"http://ww2.kqed.org/news/2013/10/03/twitter-unveils-ipo-details-ticker-symbol-will-be-twtr/rs6714_photo-hpf/\" rel=\"attachment wp-att-113735\">\u003cimg class=\"size-full wp-image-113735\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/10/RS6714_photo-hpf.jpg\" alt=\"Twitter headquarters, on Market Street in San Francisco (Olivia Hubert-Allen). \" width=\"640\" height=\"480\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">Twitter headquarters, on Market Street in San Francisco (Olivia Hubert-Allen/KQED).\u003c/figcaption>\u003c/figure>\n\u003cp>Until today, all that was known about Twitter's impending public stock offering was a 135-character message saying it had filed its IPO papers with the Securities and Exchange Commission. Today the company told the rest of the story, making its prospectus public for the first time. So, now that potential investors get a chance to paw through the company's numbers, the debate begins: Is the offering a rocketship or a dog?\u003c/p>\n\u003cp>The New York Times Dealbook blog \u003ca href=\"http://dealbook.nytimes.com/2013/10/03/twitter-discloses-its-i-p-o-plans/\" target=\"_blank\">summarizes\u003c/a> company financials disclosed today:\u003c/p>\n\u003cblockquote>\u003cp>\"In its second quarter this year, Twitter reported 218.3 million average monthly active users, up 44 percent from the same time a year. Its revenue for the first half of this year was $253.6 million, more than double the same time last year.\u003c/p>\n\u003cp>The company has also been losing money, reporting a net loss of $79 million last year and $69 million for the first six months of 2013. Even after adjusting for stock option compensation and other items like depreciation, Twitter has still reported steady losses.\u003c/p>\u003c/blockquote>\n\u003cp>In its analysis, \u003ca href=\"http://techcrunch.com/2013/10/03/twitters-international-revenue-is-skyrocketing-but-the-company-is-worried-about-sina-weibo-and-line/\" target=\"_blank\">TechCrunch focuses\u003c/a> on Twitter's potential challenges in overseas markets:\u003c/p>\n\u003cblockquote>\u003cp>Here’s Twitter’s S-1 name-checking a number of services that could harm its growth: \u003cem>\"Increased competition from local websites, mobile applications and services that provide real-time communications, such as Sina Weibo in China, LINE in Japan and Kakao in South Korea, which have expanded and may continue to expand their geographic footprint. ...\"\u003c/em>\u003c/p>\n\u003cp>If those services were to expand to as many markets as Twitter, they could lower Twitter’s usage, and therefore its ability to sell advertisements. Twitter plans on selling advertisements in more countries in the future it states, but if Line and its ilk slow its rollout, Twitter could find its revenue growth on hold.\u003c/p>\u003c/blockquote>\n\u003cp>\u003c!--more-->\u003cbr>\nVentureBeat \u003ca href=\"http://venturebeat.com/2013/10/03/twitter-to-hit-the-stock-market-in-1b-ipo-as-twtr/\" target=\"_blank\">goes deeper\u003c/a> into Twitter's numbers and highlights Twitter's claimed advantages as an advertising platform:\u003c/p>\n\u003cblockquote>\u003cp>In its filing, Twitter is telling the world that it can be \u003cem>the\u003c/em> “content creation, distribution, and discovery platform for the Internet and evolving mobile ecosystem,” combining the elements of public data, real-time information, conversation tone, and massive distribution. The resulting value proposition for advertisers, the company says, is: unique ad formats (its suite of promoted tweets, accounts, etc.), interest targeting, viral global reach, real-time advertising, pay-for-performance, and the extension of offline advertising, as on TV.\u003c/p>\u003c/blockquote>\n\u003cp>Finally, here's the Associated Press's latest writethrough on the Twitter IPO:\u003c/p>\n\u003cp>\u003c/p>\u003c/div>",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003cstrong>Barbara Ortutay\u003cbr>\nAP Technology Writer\u003c/strong>\u003c/p>\n\u003cp>NEW YORK — Twitter has unsealed the documents for its planned initial public offering of stock and says it hopes to raise up to $1 billion.\u003c/p>\n\u003cp>The company is also revealing for the first time the amount of money it makes. Founded in 2006, Twitter has never turned a profit and has an uninterrupted history of losses totaling $419 million since its inception. But its revenue is growing.\u003c/p>\n\u003cp>Twitter disclosed three weeks ago that it filed confidential IPO papers to start the process of going public.\u003c/p>\n\u003cp>On Thursday, San Francisco-based Twitter Inc. unsealed the papers with the Securities and Exchange Commission, giving potential investors and its user base a look inside its business. The company was taking advantage of federal legislation passed last year that allows companies with less than $1 billion in revenue in its last fiscal year to avoid submitting public IPO documents.\u003c/p>\n\u003cp>Twitter says that it generated $317 million in revenue in 2012 and that it had more than 218 million active users as of the end of June, up 44 percent from a year earlier. That compares with Facebook's nearly 1.2 billion and LinkedIn's 240 million.\u003c/p>\n\u003cp>The company also said that it lost $69.3 million in the first six months of 2013, compared with a loss of $49.1 million for the same period last year. Revenue more than doubled to $254 million from $122 million.\u003c/p>\n\u003cp>Twitter did not say which stock exchange it plans to list its shares on, though the company said it intends to use the ticker symbol \"TWTR.\"\u003c/p>\n\u003cp>The underwriters of the offering are Goldman Sachs, Morgan Stanley, JP Morgan, BofA Merrill Lynch, Deutsche Bank Securities and CODE Advisors.\u003c/p>\n\u003cp>Twitter's IPO has been long expected. The company has been ramping up its advertising products and working to boost ad revenue in preparation. But it is still tiny compared with Facebook, which saw its hotly anticipated IPO implode last year amid worries about its ability to grow mobile ad revenue.\u003c/p>\n\u003cp>Twitter's moneymaking potential has minted the company with an estimated market value of $10 billion, based on the appraisals of venture capitalists and other early investors. The IPO could value it higher or lower. PrivCo analyst Sam Hamadeh says he expects Twitter to aim for a market value of about $15 billion when it prices its IPO.\u003c/p>\n\u003cp>Twitter's appeal is in its simplicity. Users send short messages — either public or private — that consist of up to 140 characters. Anyone can \"follow\" anyone else, but the relationship doesn't have to be reciprocal, which makes the service especially attractive for celebrities and companies that use Twitter to communicate directly with customers.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Twitter has 2,000 employees, up from 200 at the start of 2010.\u003c/p>\n\n\u003c/div>\u003c/p>",
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"content": "\u003cdiv>\n\u003cdiv class=\"embedly\">\u003ciframe loading=\"lazy\" src=\"http://www.youtube.com/embed/bqWuioPHhz0?feature=oembed\" frameborder=\"0\" width=\"640\" height=\"480\">\u003c/iframe>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003cp>\u003cspan class=\"embedly-powered\" style=\"float: right\">\u003ca title=\"Powered by Embedly\" href=\"http://embed.ly?src=anywhere\" target=\"_blank\" rel=\"noopener\">\u003cimg decoding=\"async\" src=\"http://static.embed.ly/images/logos/embedly-powered-small-light.png\" alt=\"Embedly Powered\">\u003c/a>\u003c/span>\u003c/p>\n\u003cdiv class=\"media-attribution\">\u003cspan>via \u003c/span>\u003ca class=\"media-attribution-link\" href=\"http://www.youtube.com/\" target=\"_blank\" rel=\"noopener\">YouTube\u003c/a>\u003c/div>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003c/div>\n\u003c/div>\n\u003cp>The recent debate over government surveillance and individual privacy often seems kind of abstract, involving National Security Agency supercomputers and secret software that are gathering and analyzing vast quantities of data about all of us.\u003c/p>\n\u003cp>The NSA and others have tried to calm concerns about the databasing, though, by assuring us that what’s being collected doesn’t identify any of us personally—unless government agents get judicial approval to go deeper into the information as part of a terrorism investigation or some other national security inquiry.\u003c/p>\n\u003cp>Yes, many of us have heard all about how our daily activities create some sort of virtual trail for interested parties to follow. That includes our use of credit, our use of web browsers and web mail services, our penchant for posting on social media, our adoption of highway toll transponders and transit smart cards, and our love affair with GPS-enabled smartphones. But even with the awareness that we’re leaving such a rich trail of evidence behind us, the convenience is worth it and our personal vulnerability to snooping is pretty low. Right?\u003c/p>\n\u003cp>The truth is that all our habits and investigators’ increasingly sophisticated use of technology is opening more and more of our lives to outsiders. To give us some idea about the exposure, NPR reporter \u003ca href=\"http://www.npr.org/people/4173096/daniel-zwerdling\" target=\"_blank\" rel=\"noopener\">Daniel Zwerdling\u003c/a> and Center for Investigative Reporting journalist \u003ca href=\"http://cironline.org/person/gw-schulz\" target=\"_blank\" rel=\"noopener\">G.W. Schultz\u003c/a> are launching a four-part series today on our digital trail and how it can be used against us.\u003c/p>\n\u003cp>Up above: That’s a teaser — an eye-opening four-minute video that demonstrates the many ways we can be tracked in the midst of what we think of as ordinary daily activities.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>Here’s Schultz’s story on the CIR site: \u003ca href=\"http://cironline.org/reports/easily-obtained-subpoenas-turn-your-personal-information-against-you-5104\" target=\"_blank\" rel=\"noopener\">Easily obtained subpoenas turn your personal information against you\u003c/a>\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Here’s NPR’s link: \u003ca href=\"http://www.npr.org/blogs/alltechconsidered/2013/09/30/226835934/your-digital-trail-and-how-it-can-be-used-against-you\" target=\"_blank\" rel=\"noopener\">Your Digital Trail, and How It Can Be Used Against You\u003c/a>\u003c/p>\n\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003cdiv>\n\u003cdiv class=\"embedly\">\u003ciframe loading=\"lazy\" src=\"http://www.youtube.com/embed/bqWuioPHhz0?feature=oembed\" frameborder=\"0\" width=\"640\" height=\"480\">\u003c/iframe>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003cp>\u003cspan class=\"embedly-powered\" style=\"float: right\">\u003ca title=\"Powered by Embedly\" href=\"http://embed.ly?src=anywhere\" target=\"_blank\" rel=\"noopener\">\u003cimg decoding=\"async\" src=\"http://static.embed.ly/images/logos/embedly-powered-small-light.png\" alt=\"Embedly Powered\">\u003c/a>\u003c/span>\u003c/p>\n\u003cdiv class=\"media-attribution\">\u003cspan>via \u003c/span>\u003ca class=\"media-attribution-link\" href=\"http://www.youtube.com/\" target=\"_blank\" rel=\"noopener\">YouTube\u003c/a>\u003c/div>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003c/div>\n\u003c/div>\n\u003cp>The recent debate over government surveillance and individual privacy often seems kind of abstract, involving National Security Agency supercomputers and secret software that are gathering and analyzing vast quantities of data about all of us.\u003c/p>\n\u003cp>The NSA and others have tried to calm concerns about the databasing, though, by assuring us that what’s being collected doesn’t identify any of us personally—unless government agents get judicial approval to go deeper into the information as part of a terrorism investigation or some other national security inquiry.\u003c/p>\n\u003cp>Yes, many of us have heard all about how our daily activities create some sort of virtual trail for interested parties to follow. That includes our use of credit, our use of web browsers and web mail services, our penchant for posting on social media, our adoption of highway toll transponders and transit smart cards, and our love affair with GPS-enabled smartphones. But even with the awareness that we’re leaving such a rich trail of evidence behind us, the convenience is worth it and our personal vulnerability to snooping is pretty low. Right?\u003c/p>\n\u003cp>The truth is that all our habits and investigators’ increasingly sophisticated use of technology is opening more and more of our lives to outsiders. To give us some idea about the exposure, NPR reporter \u003ca href=\"http://www.npr.org/people/4173096/daniel-zwerdling\" target=\"_blank\" rel=\"noopener\">Daniel Zwerdling\u003c/a> and Center for Investigative Reporting journalist \u003ca href=\"http://cironline.org/person/gw-schulz\" target=\"_blank\" rel=\"noopener\">G.W. Schultz\u003c/a> are launching a four-part series today on our digital trail and how it can be used against us.\u003c/p>\n\u003cp>Up above: That’s a teaser — an eye-opening four-minute video that demonstrates the many ways we can be tracked in the midst of what we think of as ordinary daily activities.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>",
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"disqusTitle": "To Create Jobs, Salinas Seeks to Tap Into the Ag-Tech Boom",
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"content": "\u003cfigure id=\"attachment_113006\" class=\"wp-caption alignright\" style=\"max-width: 300px\">\u003ca href=\"http://ww2.kqed.org/news/2013/09/27/to-create-jobs-a-city-becomes-an-investor/imgp1592-copy-2-1/\" rel=\"attachment wp-att-113006\">\u003cimg class=\"size-medium wp-image-113006 \" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/09/IMGP1592-Copy-2-1-300x200.jpg\" alt=\"This smart tractor manages rows of lettuce, with help from a Macbook. Credit: Foothill Packing, Inc.\" width=\"300\" height=\"200\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">This smart tractor manages rows of lettuce, with help from a MacBook. (Foothill Packing Inc.)\u003c/figcaption>\u003c/figure>\n\u003cp>Today, mayors from around the country are gathering in New York to talk about how they can rebuild their economies by courting technology companies.\u003c/p>\n\u003cp>Salinas already has a plan in place. The city just south of Silicon Valley is trying to capitalize on its lettuce fields by turning them into laboratories for tech entrepreneurs.\u003c/p>\n\u003cp>Tom Taggart, for example, has driven a lot of tractors. But the nearly 3-ton hunk of metal parked by a field in Salinas is smarter than the others.\u003c/p>\n\u003cp>He points to the dashboard and a screen where the rearview mirror would be. “Inside this compartment up here we’ve mounted a mini Mac computer, and it houses the lettuce program that does all this magical stuff,\" Taggart said.\u003c/p>\n\u003cp>Taggart is the technology director at Foothill Packing, a firm that farmers hire to manage their fields. He built this device to thin out crops. It uses cameras and sensors to create perfectly symmetrical rows of leafy greens.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>Taggart said farmers can be quite skeptical. “When I come out here and say I’m pixelating their crop, they think I’m really doing something bad to it.”\u003c/p>\n\u003cp>Taggart assures them he’s not. He’s just gathering data for a MacBook program that directs the spray nozzles on the tractor. \u003cstrong>\u003c/strong>\u003c/p>\n\u003cp>The final product is heads of lettuce that are exactly 10 inches apart – not a quarter-inch off.\u003c!--more-->\u003c/p>\n\u003cp>\u003cstrong>A city turned seed investor\u003c/strong>\u003c/p>\n\u003cp>The smart tractor seems slick. But it’s pretty simple when you consider how far along cameras and sensors and wireless Internet have come, and how little the big farms have invested in digital tools.\u003c/p>\n\u003cp>There’s a lot of low-hanging fruit -- no pun intended -- that could change the game. The city of Salinas is trying to get in on the ag-tech boom by becoming an investor.\u003c/p>\n\u003caside class=\"pullquote alignleft\">“When I come out here and say I’m pixelating their crop, they think I’m really doing something bad to it.”\u003c/aside>\n\u003cp>Ray Corpuz is the city manager. He notes that beach towns pay ad agencies to attract tourists. But Salinas doesn’t have beaches. What it \u003cem>does\u003c/em> have, Corpuz said, are the best lettuce fields in the country. So, the city is marketing itself as the perfect laboratory for ag tech.\u003c/p>\n\u003cp>The public-private partnership includes a new nonprofit called the \u003ca href=\"http://steinbeckinnovation.org/\" target=\"_blank\">Steinbeck Innovation Foundation\u003c/a> -– named after John Steinbeck, a Salinas native who set his classic \"The Grapes of Wrath\" largely on California farms -- and a new venture capital fund that will invest in technologies that help the area's agricultural industry.\u003c/p>\n\u003cp>“We’re setting up a new business model actually for most local governments, for most cities,” Corpuz said. “None of them in this state of California are doing this.”\u003c/p>\n\u003cp>Corpuz said this is a dramatic move for Salinas. The midsize town is known for gang violence and high unemployment. Last year the city’s largest employer, Capital One Bank, shut down its local branch. More than 800 people lost their jobs.\u003c/p>\n\u003cp>“That’s a lot of people, so the economic setback was probably $60 million annually in payroll, which was a big hit for us,” he said.\u003c/p>\n\u003cp>Monterey County got federal and state grants to help laid-off workers rewrite their resumes. Salinas didn’t have access to similar funding because California shut down redevelopment programs for cities.\u003c/p>\n\u003cp>So, Salinas decided it would try to help create jobs by becoming a startup incubator. Corpuz said that when he tells other city managers, they look at him a bit cross-eyed and say, “It’s risky. Sounds like a great idea, but it sounds risky.”\u003c/p>\n\u003cp>\u003cstrong>A new venture fund\u003c/strong>\u003c/p>\n\u003cp>Salinas is paying SVG Partners, a venture capital firm based in San Jose, $180,000 to attract ag-tech investors and build links between local residents and Silicon Valley.\u003c/p>\n\u003cp>John Hartnett is the investor leading the project. He said cities need to spend less money on research and more on real-world plans.\u003c/p>\n\u003cp>“I didn’t need to spend a year to produce a report because it’s so obvious what needs to be done,” Hartnett said. “In many cities it’s obvious. It’s about taking the risk of execution.”\u003c/p>\n\u003cp>Silicon Valley’s venture-capital community already has a \u003ca href=\"http://www.pwc.com/us/en/technology/publications/moneytree-cleantech-venture-funding-q4-2012.jhtml\">big appetite for clean tech\u003c/a>. Hartnett said he can tap into that appetite for new ag-tech companies, and also get capital from the multi-billion-dollar farm industry based in the county.\u003c/p>\n\u003cp>Andrew Fernandez, vice president of raw product at \u003ca href=\"http://www.taylorfarms.com/index.php/About/about_us\" target=\"_blank\">Taylor Farms\u003c/a>, based in Salinas, said his company is struggling with a labor shortage, as seasonal workers increasingly stay in Mexico.\u003c/p>\n\u003cp>“All the farms are competing with each other for labor. We need machines and tools that help ease the need,” Fernandez said. “The workers just aren’t here.”\u003c/p>\n\u003cp>Hartnett said he can raise $50 million for the new Salinas venture fund by January.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>That goal is not legally binding. But Hartnett said, referring to the city manager, “If I’m not delivering, you know, he can fire me.”\u003c/p>\n\u003cdiv class=\"mceItemEmbedly\">\n\u003cdiv class=\"embedly\">\u003ciframe width=\"640\" height=\"166\" scrolling=\"no\" frameborder=\"no\" src=\"https://w.soundcloud.com/player/?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F114464175&show_artwork=true&maxwidth=900\">\u003c/iframe>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003cp>\u003cspan class=\"embedly-powered\" style=\"float:right\">\u003ca target=\"_blank\" href=\"http://embed.ly?src=anywhere\" title=\"Powered by Embedly\">\u003cimg src=\"//static.embed.ly/images/logos/embedly-powered-small-light.png\" alt=\"Embedly Powered\">\u003c/a>\u003c/span>\u003c/p>\n\u003cdiv class=\"media-attribution\">\u003cspan>via \u003c/span>\u003ca href=\"http://soundcloud.com\" class=\"media-attribution-link\" target=\"_blank\">SoundCloud\u003c/a>\u003c/div>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003c/div>\n\u003c/div>\n\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003cfigure id=\"attachment_113006\" class=\"wp-caption alignright\" style=\"max-width: 300px\">\u003ca href=\"http://ww2.kqed.org/news/2013/09/27/to-create-jobs-a-city-becomes-an-investor/imgp1592-copy-2-1/\" rel=\"attachment wp-att-113006\">\u003cimg class=\"size-medium wp-image-113006 \" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/09/IMGP1592-Copy-2-1-300x200.jpg\" alt=\"This smart tractor manages rows of lettuce, with help from a Macbook. Credit: Foothill Packing, Inc.\" width=\"300\" height=\"200\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">This smart tractor manages rows of lettuce, with help from a MacBook. (Foothill Packing Inc.)\u003c/figcaption>\u003c/figure>\n\u003cp>Today, mayors from around the country are gathering in New York to talk about how they can rebuild their economies by courting technology companies.\u003c/p>\n\u003cp>Salinas already has a plan in place. The city just south of Silicon Valley is trying to capitalize on its lettuce fields by turning them into laboratories for tech entrepreneurs.\u003c/p>\n\u003cp>Tom Taggart, for example, has driven a lot of tractors. But the nearly 3-ton hunk of metal parked by a field in Salinas is smarter than the others.\u003c/p>\n\u003cp>He points to the dashboard and a screen where the rearview mirror would be. “Inside this compartment up here we’ve mounted a mini Mac computer, and it houses the lettuce program that does all this magical stuff,\" Taggart said.\u003c/p>\n\u003cp>Taggart is the technology director at Foothill Packing, a firm that farmers hire to manage their fields. He built this device to thin out crops. It uses cameras and sensors to create perfectly symmetrical rows of leafy greens.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Taggart said farmers can be quite skeptical. “When I come out here and say I’m pixelating their crop, they think I’m really doing something bad to it.”\u003c/p>\n\u003cp>Taggart assures them he’s not. He’s just gathering data for a MacBook program that directs the spray nozzles on the tractor. \u003cstrong>\u003c/strong>\u003c/p>\n\u003cp>The final product is heads of lettuce that are exactly 10 inches apart – not a quarter-inch off.\u003c!--more-->\u003c/p>\n\u003cp>\u003cstrong>A city turned seed investor\u003c/strong>\u003c/p>\n\u003cp>The smart tractor seems slick. But it’s pretty simple when you consider how far along cameras and sensors and wireless Internet have come, and how little the big farms have invested in digital tools.\u003c/p>\n\u003cp>There’s a lot of low-hanging fruit -- no pun intended -- that could change the game. The city of Salinas is trying to get in on the ag-tech boom by becoming an investor.\u003c/p>\n\u003caside class=\"pullquote alignleft\">“When I come out here and say I’m pixelating their crop, they think I’m really doing something bad to it.”\u003c/aside>\n\u003cp>Ray Corpuz is the city manager. He notes that beach towns pay ad agencies to attract tourists. But Salinas doesn’t have beaches. What it \u003cem>does\u003c/em> have, Corpuz said, are the best lettuce fields in the country. So, the city is marketing itself as the perfect laboratory for ag tech.\u003c/p>\n\u003cp>The public-private partnership includes a new nonprofit called the \u003ca href=\"http://steinbeckinnovation.org/\" target=\"_blank\">Steinbeck Innovation Foundation\u003c/a> -– named after John Steinbeck, a Salinas native who set his classic \"The Grapes of Wrath\" largely on California farms -- and a new venture capital fund that will invest in technologies that help the area's agricultural industry.\u003c/p>\n\u003cp>“We’re setting up a new business model actually for most local governments, for most cities,” Corpuz said. “None of them in this state of California are doing this.”\u003c/p>\n\u003cp>Corpuz said this is a dramatic move for Salinas. The midsize town is known for gang violence and high unemployment. Last year the city’s largest employer, Capital One Bank, shut down its local branch. More than 800 people lost their jobs.\u003c/p>\n\u003cp>“That’s a lot of people, so the economic setback was probably $60 million annually in payroll, which was a big hit for us,” he said.\u003c/p>\n\u003cp>Monterey County got federal and state grants to help laid-off workers rewrite their resumes. Salinas didn’t have access to similar funding because California shut down redevelopment programs for cities.\u003c/p>\n\u003cp>So, Salinas decided it would try to help create jobs by becoming a startup incubator. Corpuz said that when he tells other city managers, they look at him a bit cross-eyed and say, “It’s risky. Sounds like a great idea, but it sounds risky.”\u003c/p>\n\u003cp>\u003cstrong>A new venture fund\u003c/strong>\u003c/p>\n\u003cp>Salinas is paying SVG Partners, a venture capital firm based in San Jose, $180,000 to attract ag-tech investors and build links between local residents and Silicon Valley.\u003c/p>\n\u003cp>John Hartnett is the investor leading the project. He said cities need to spend less money on research and more on real-world plans.\u003c/p>\n\u003cp>“I didn’t need to spend a year to produce a report because it’s so obvious what needs to be done,” Hartnett said. “In many cities it’s obvious. It’s about taking the risk of execution.”\u003c/p>\n\u003cp>Silicon Valley’s venture-capital community already has a \u003ca href=\"http://www.pwc.com/us/en/technology/publications/moneytree-cleantech-venture-funding-q4-2012.jhtml\">big appetite for clean tech\u003c/a>. Hartnett said he can tap into that appetite for new ag-tech companies, and also get capital from the multi-billion-dollar farm industry based in the county.\u003c/p>\n\u003cp>Andrew Fernandez, vice president of raw product at \u003ca href=\"http://www.taylorfarms.com/index.php/About/about_us\" target=\"_blank\">Taylor Farms\u003c/a>, based in Salinas, said his company is struggling with a labor shortage, as seasonal workers increasingly stay in Mexico.\u003c/p>\n\u003cp>“All the farms are competing with each other for labor. We need machines and tools that help ease the need,” Fernandez said. “The workers just aren’t here.”\u003c/p>\n\u003cp>Hartnett said he can raise $50 million for the new Salinas venture fund by January.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>That goal is not legally binding. But Hartnett said, referring to the city manager, “If I’m not delivering, you know, he can fire me.”\u003c/p>\n\u003cdiv class=\"mceItemEmbedly\">\n\u003cdiv class=\"embedly\">\u003ciframe width=\"640\" height=\"166\" scrolling=\"no\" frameborder=\"no\" src=\"https://w.soundcloud.com/player/?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F114464175&show_artwork=true&maxwidth=900\">\u003c/iframe>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003cp>\u003cspan class=\"embedly-powered\" style=\"float:right\">\u003ca target=\"_blank\" href=\"http://embed.ly?src=anywhere\" title=\"Powered by Embedly\">\u003cimg src=\"//static.embed.ly/images/logos/embedly-powered-small-light.png\" alt=\"Embedly Powered\">\u003c/a>\u003c/span>\u003c/p>\n\u003cdiv class=\"media-attribution\">\u003cspan>via \u003c/span>\u003ca href=\"http://soundcloud.com\" class=\"media-attribution-link\" target=\"_blank\">SoundCloud\u003c/a>\u003c/div>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003c/div>\n\u003c/div>\n\n\u003c/div>\u003c/p>",
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"content": "\u003cp> \u003c/p>\n\u003cfigure id=\"attachment_57351\" class=\"wp-caption alignright\" style=\"max-width: 300px\">\u003ca href=\"http://ww2.kqed.org/news/2012/02/22/mobile-apps-agree-to-disclose-privacy-policies/google-to-buy-motorola-mobility-for-12-5-billion-to-rival-apple/\" rel=\"attachment wp-att-57351\">\u003cimg class=\"size-medium wp-image-57351 \" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2012/02/google081511-300x189.jpg\" alt=\"Mobile phone users will be able to view apps privacy policies before downloading. (Tim Boyle/Getty Images)\" width=\"300\" height=\"189\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">Google has tweaked its search algorithm in a major way. (Tim Boyle/Getty Images)\u003c/figcaption>\u003c/figure>\n\u003cp>Talk about a stealth operation. About a month ago, Google changed its search algorithm. It was done so quietly, and so smoothly, that no one detected anything new.\u003c/p>\n\u003cp>But the move represents a big change in search — akin to replacing the engine of a 1950s car, \u003ca href=\"http://searchengineland.com/google-hummingbird-172816\">said Danny Sullivan\u003c/a> of industry blog \u003ca href=\"https://www.searchengineland.com\">Search Engine Land\u003c/a>.\u003c/p>\n\u003cp>“It’s fair to say the general public seemed not to have noticed that Google ripped out its engine while driving down the road and replaced it with something else.”\u003c/p>\n\u003cp>\u003ca href=\"http://insidesearch.blogspot.com/2013/09/fifteen-years-onand-were-just-getting.html#uds-search-results\">Google\u003c/a> said it made the change because users are asking longer and more complex questions and are searching more often on mobile phones with voice search. \u003c/p>\n\u003caside class=\"pullquote alignleft\"> 'Google ripped out its engine while driving down the road and replaced it with something else.'\u003c/aside>\n\u003cp>The new algorithm is called Hummingbird, because it's precise and fast, says Google. Previously — since 1998, as Google just celebrated its 15th birthday — the search giant matched keywords in a query to the same words on Web pages. Hummingbird represents a shift to understanding the meaning of phrases in a query, and shows Web pages that more accurately match that meaning.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>Sullivan's FAQ spells out many of the details of Hummingbird's capabilities. Among them:\u003c/p>\n\u003cblockquote>\u003cp>In particular, Google said that Hummingbird is paying more attention to each word in a query, ensuring that the whole query — the whole sentence or conversation or meaning — is taken into account, rather than particular words. The goal is that pages matching the meaning do better, rather than pages matching just a few words.\u003c/p>\n\u003cp>Does this mean SEO is dead?\u003c/p>\n\u003cp>No, SEO is not yet again dead. In fact, Google’s saying there’s nothing new or different SEOs or publishers need to worry about. Guidance remains the same, it says: Have original, high-quality content. Signals that have been important in the past remain important; Hummingbird just allows Google to process them in new and hopefully better ways.\u003c/p>\u003c/blockquote>\n\u003cp>\u003c/p>\n\u003cp>What's next? At the Google 15-year celebration, Amit Singhal, senior VP for search, \u003ca href=\"http://www.forbes.com/sites/roberthof/2013/09/26/google-just-revamped-search-to-handle-your-long-questions/\">said \u003c/a>Google will keep reinventing itself to give you a simple, more intuitive experience. At some point, a Google search will answer your questions, have a conversation in a natural way, and even anticipate what you might want to know.\u003c/p>\n\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003cp> \u003c/p>\n\u003cfigure id=\"attachment_57351\" class=\"wp-caption alignright\" style=\"max-width: 300px\">\u003ca href=\"http://ww2.kqed.org/news/2012/02/22/mobile-apps-agree-to-disclose-privacy-policies/google-to-buy-motorola-mobility-for-12-5-billion-to-rival-apple/\" rel=\"attachment wp-att-57351\">\u003cimg class=\"size-medium wp-image-57351 \" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2012/02/google081511-300x189.jpg\" alt=\"Mobile phone users will be able to view apps privacy policies before downloading. (Tim Boyle/Getty Images)\" width=\"300\" height=\"189\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">Google has tweaked its search algorithm in a major way. (Tim Boyle/Getty Images)\u003c/figcaption>\u003c/figure>\n\u003cp>Talk about a stealth operation. About a month ago, Google changed its search algorithm. It was done so quietly, and so smoothly, that no one detected anything new.\u003c/p>\n\u003cp>But the move represents a big change in search — akin to replacing the engine of a 1950s car, \u003ca href=\"http://searchengineland.com/google-hummingbird-172816\">said Danny Sullivan\u003c/a> of industry blog \u003ca href=\"https://www.searchengineland.com\">Search Engine Land\u003c/a>.\u003c/p>\n\u003cp>“It’s fair to say the general public seemed not to have noticed that Google ripped out its engine while driving down the road and replaced it with something else.”\u003c/p>\n\u003cp>\u003ca href=\"http://insidesearch.blogspot.com/2013/09/fifteen-years-onand-were-just-getting.html#uds-search-results\">Google\u003c/a> said it made the change because users are asking longer and more complex questions and are searching more often on mobile phones with voice search. \u003c/p>\n\u003caside class=\"pullquote alignleft\"> 'Google ripped out its engine while driving down the road and replaced it with something else.'\u003c/aside>\n\u003cp>The new algorithm is called Hummingbird, because it's precise and fast, says Google. Previously — since 1998, as Google just celebrated its 15th birthday — the search giant matched keywords in a query to the same words on Web pages. Hummingbird represents a shift to understanding the meaning of phrases in a query, and shows Web pages that more accurately match that meaning.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Sullivan's FAQ spells out many of the details of Hummingbird's capabilities. Among them:\u003c/p>\n\u003cblockquote>\u003cp>In particular, Google said that Hummingbird is paying more attention to each word in a query, ensuring that the whole query — the whole sentence or conversation or meaning — is taken into account, rather than particular words. The goal is that pages matching the meaning do better, rather than pages matching just a few words.\u003c/p>\n\u003cp>Does this mean SEO is dead?\u003c/p>\n\u003cp>No, SEO is not yet again dead. In fact, Google’s saying there’s nothing new or different SEOs or publishers need to worry about. Guidance remains the same, it says: Have original, high-quality content. Signals that have been important in the past remain important; Hummingbird just allows Google to process them in new and hopefully better ways.\u003c/p>\u003c/blockquote>\n\u003cp>\u003c/p>\n\u003cp>What's next? At the Google 15-year celebration, Amit Singhal, senior VP for search, \u003ca href=\"http://www.forbes.com/sites/roberthof/2013/09/26/google-just-revamped-search-to-handle-your-long-questions/\">said \u003c/a>Google will keep reinventing itself to give you a simple, more intuitive experience. At some point, a Google search will answer your questions, have a conversation in a natural way, and even anticipate what you might want to know.\u003c/p>\n\n\u003c/div>\u003c/p>",
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"disqusTitle": "Startups Consider Crowdfunding to Raise Investment Capital",
"title": "Startups Consider Crowdfunding to Raise Investment Capital",
"headTitle": "News Fix | KQED News",
"content": "\u003cp>It is the mother's milk of Silicon Valley startups – money, often from investors, to get going and keep growing. And next week new federal regulations will give startups and investors more ways to find each other.\u003c/p>\n\u003cp>Previously, the Securities and Exchange Commission banned companies from advertising publicly to potential investors on TV, radio, in print or at seminars.\u003c/p>\n\u003cfigure id=\"attachment_111854\" class=\"wp-caption alignright\" style=\"max-width: 300px\">\u003cimg class=\"size-medium wp-image-111854 \" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/09/business-startup-640-300x168.jpg\" alt=\"business-startup-640\" width=\"300\" height=\"168\">\u003cfigcaption class=\"wp-caption-text\">Getty Images\u003c/figcaption>\u003c/figure>\n\u003cp>Now, the SEC is lifting that ban. The change was part of the \u003cstrong>\u003ca href=\"http://www.gpo.gov/fdsys/pkg/BILLS-112hr3606enr/pdf/BILLS-112hr3606enr.pdf\">JOBS Act \u003c/a>\u003c/strong>(Jumpstart Our Business Startups), which Congress passed last year.\u003c/p>\n\u003cp>This means companies could, for example, use crowdfunding websites to put their ideas to the world. And investors could use those sites to find the next big thing.\u003c/p>\n\u003cp>KQED's Joshua Johnson recently spoke with Mike Norman, a co-founder of \u003ca href=\"https://wefunder.com/\">Wefunder\u003c/a>, a crowdfunding website for equity investment. The company is based in San Francisco and Boston.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>Here's an edited transcript:\u003c/p>\n\u003cp>\u003cstrong>Joshua Johnson\u003c/strong>: Wefunder was one of the companies that lobbied really hard for the SEC to update these rules. These changes came about in the JOBS Act, which passed last year. What's your take on how that change worked out? Did you get what you wanted, or is there more to do?\u003cbr>\n\u003c!--more-->\u003cbr>\n\u003cstrong>Mike Norman\u003c/strong>: What will change next week is really the first part of the changes implemented by the JOBS Act. We will get the ability to have startups advertise and generally solicit for investments. The part that gets us equally excited will happen next year where everyone will be able to invest in startups. So right now, the drop on the ban on general solicitation allows startups to advertise their fundraising opportunities, but you still only invest if you are an accredited investor, which means you either have $200,000 in income or you have a net worth of more than $1 million.\u003c/p>\n\u003cp>\u003cstrong>Johnson\u003c/strong>: Why should we trust the crowd to drive investment? Crowds are often wrong, groupthink can be a very dangerous thing. Isn't there some value in the struggle to get capital that forces startups to really play their A-game?\u003c/p>\n\u003cp>\u003cstrong>Norman\u003c/strong>: I think there's a lot of value to that, and on Wefunder we actually require that a startup already have raised money from one investor offline and set the terms. Then you'll be able to put your company up on Wefunder and broadcast it out to the universe of investors that could be really passionate and interested in what you're building, to help them follow on in the terms that have been established offline. So, I do think there's value in that initial conversation with an investor that has more experience to decide exactly what the price and the terms of the investment should be.\u003c/p>\n\u003cp>\u003cstrong>Johnson\u003c/strong>: How big of a market do you think there is for this type of investing?\u003c/p>\n\u003cp>\u003cstrong>Norman\u003c/strong>: This is a huge market. If you think about the way investing works right now you have to have a very broad personal network of individuals that make enough money and are connected to the startup scene to go out and raise capital. The vast majority of people that meet those wealth restrictions are not directly connected to startup communities. They do not live in Silicon Valley or in New York or in Boston. They're spread out around the country. And they're really interested in investing in companies, they just have no way to find out about opportunities to do so.\u003c/p>\n\u003cp>\u003cstrong>Johnson\u003c/strong>: It occurs to me also that sites like Wefunder might help to diversify investors in Silicon Valley. You know as well as I do that a lot of the work being done in Silicon Valley is being done mostly by male investors and entrepreneurs, mostly white investors and entrepreneurs. This might go a way toward a little more diversity.\u003c/p>\n\u003cp>\u003cstrong>Norman\u003c/strong>: That's absolutely right. So many more individuals are going to be able to see these companies and have a chance to invest. Most of the time the conversation around crowd investing revolves around access to capital. The piece that doesn't get spoken about as much is how valuable this can be to companies outside of just the capital. If you're raising from traditional investors in the Valley, they're writing you checks for $50,000 and so on and so forth. Oftentimes they're not really embedded in the industry that you're building your startup to impact. With crowd investing, what you're going to be able to do is broadcast out what it is you're building. Say you're building an enterprise application ... you're able to tell the world about your application, and the fact that you've had some early traction with good investors on board. All of the sudden a hundred executives from different Fortune 500 companies can see what you're building.\u003c/p>\n\u003cp>Now, they might not have the ability to put $50,000 or $100,000 into your deal, but even if they only put in a few thousand dollars, and they're tracking what you're doing, and they really believe in what you're building, now you can possibly have an advocate for yourself in the sales process moving forward. You're just getting so many more individuals involved.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Listen to the entire interview:\u003c/p>\n\u003cdiv>\n\u003cdiv class=\"embedly\">\u003ciframe src=\"https://w.soundcloud.com/player/?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F111282487&show_artwork=true&maxwidth=900\" frameborder=\"no\" scrolling=\"no\" width=\"640\" height=\"166\">\u003c/iframe>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003cp>\u003cspan class=\"embedly-powered\" style=\"float: right\">\u003ca title=\"Powered by Embedly\" href=\"http://embed.ly?src=anywhere\" target=\"_blank\">\u003cimg src=\"//static.embed.ly/images/logos/embedly-powered-small-light.png\" alt=\"Embedly Powered\">\u003c/a>\u003c/span>\u003c/p>\n\u003cdiv class=\"media-attribution\">\u003cspan>via \u003c/span>\u003ca class=\"media-attribution-link\" href=\"http://soundcloud.com\" target=\"_blank\">SoundCloud\u003c/a>\u003c/div>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003c/div>\n\u003c/div>\n\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003cp>It is the mother's milk of Silicon Valley startups – money, often from investors, to get going and keep growing. And next week new federal regulations will give startups and investors more ways to find each other.\u003c/p>\n\u003cp>Previously, the Securities and Exchange Commission banned companies from advertising publicly to potential investors on TV, radio, in print or at seminars.\u003c/p>\n\u003cfigure id=\"attachment_111854\" class=\"wp-caption alignright\" style=\"max-width: 300px\">\u003cimg class=\"size-medium wp-image-111854 \" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/09/business-startup-640-300x168.jpg\" alt=\"business-startup-640\" width=\"300\" height=\"168\">\u003cfigcaption class=\"wp-caption-text\">Getty Images\u003c/figcaption>\u003c/figure>\n\u003cp>Now, the SEC is lifting that ban. The change was part of the \u003cstrong>\u003ca href=\"http://www.gpo.gov/fdsys/pkg/BILLS-112hr3606enr/pdf/BILLS-112hr3606enr.pdf\">JOBS Act \u003c/a>\u003c/strong>(Jumpstart Our Business Startups), which Congress passed last year.\u003c/p>\n\u003cp>This means companies could, for example, use crowdfunding websites to put their ideas to the world. And investors could use those sites to find the next big thing.\u003c/p>\n\u003cp>KQED's Joshua Johnson recently spoke with Mike Norman, a co-founder of \u003ca href=\"https://wefunder.com/\">Wefunder\u003c/a>, a crowdfunding website for equity investment. The company is based in San Francisco and Boston.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>Here's an edited transcript:\u003c/p>\n\u003cp>\u003cstrong>Joshua Johnson\u003c/strong>: Wefunder was one of the companies that lobbied really hard for the SEC to update these rules. These changes came about in the JOBS Act, which passed last year. What's your take on how that change worked out? Did you get what you wanted, or is there more to do?\u003cbr>\n\u003c!--more-->\u003cbr>\n\u003cstrong>Mike Norman\u003c/strong>: What will change next week is really the first part of the changes implemented by the JOBS Act. We will get the ability to have startups advertise and generally solicit for investments. The part that gets us equally excited will happen next year where everyone will be able to invest in startups. So right now, the drop on the ban on general solicitation allows startups to advertise their fundraising opportunities, but you still only invest if you are an accredited investor, which means you either have $200,000 in income or you have a net worth of more than $1 million.\u003c/p>\n\u003cp>\u003cstrong>Johnson\u003c/strong>: Why should we trust the crowd to drive investment? Crowds are often wrong, groupthink can be a very dangerous thing. Isn't there some value in the struggle to get capital that forces startups to really play their A-game?\u003c/p>\n\u003cp>\u003cstrong>Norman\u003c/strong>: I think there's a lot of value to that, and on Wefunder we actually require that a startup already have raised money from one investor offline and set the terms. Then you'll be able to put your company up on Wefunder and broadcast it out to the universe of investors that could be really passionate and interested in what you're building, to help them follow on in the terms that have been established offline. So, I do think there's value in that initial conversation with an investor that has more experience to decide exactly what the price and the terms of the investment should be.\u003c/p>\n\u003cp>\u003cstrong>Johnson\u003c/strong>: How big of a market do you think there is for this type of investing?\u003c/p>\n\u003cp>\u003cstrong>Norman\u003c/strong>: This is a huge market. If you think about the way investing works right now you have to have a very broad personal network of individuals that make enough money and are connected to the startup scene to go out and raise capital. The vast majority of people that meet those wealth restrictions are not directly connected to startup communities. They do not live in Silicon Valley or in New York or in Boston. They're spread out around the country. And they're really interested in investing in companies, they just have no way to find out about opportunities to do so.\u003c/p>\n\u003cp>\u003cstrong>Johnson\u003c/strong>: It occurs to me also that sites like Wefunder might help to diversify investors in Silicon Valley. You know as well as I do that a lot of the work being done in Silicon Valley is being done mostly by male investors and entrepreneurs, mostly white investors and entrepreneurs. This might go a way toward a little more diversity.\u003c/p>\n\u003cp>\u003cstrong>Norman\u003c/strong>: That's absolutely right. So many more individuals are going to be able to see these companies and have a chance to invest. Most of the time the conversation around crowd investing revolves around access to capital. The piece that doesn't get spoken about as much is how valuable this can be to companies outside of just the capital. If you're raising from traditional investors in the Valley, they're writing you checks for $50,000 and so on and so forth. Oftentimes they're not really embedded in the industry that you're building your startup to impact. With crowd investing, what you're going to be able to do is broadcast out what it is you're building. Say you're building an enterprise application ... you're able to tell the world about your application, and the fact that you've had some early traction with good investors on board. All of the sudden a hundred executives from different Fortune 500 companies can see what you're building.\u003c/p>\n\u003cp>Now, they might not have the ability to put $50,000 or $100,000 into your deal, but even if they only put in a few thousand dollars, and they're tracking what you're doing, and they really believe in what you're building, now you can possibly have an advocate for yourself in the sales process moving forward. You're just getting so many more individuals involved.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>Listen to the entire interview:\u003c/p>\n\u003cdiv>\n\u003cdiv class=\"embedly\">\u003ciframe src=\"https://w.soundcloud.com/player/?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F111282487&show_artwork=true&maxwidth=900\" frameborder=\"no\" scrolling=\"no\" width=\"640\" height=\"166\">\u003c/iframe>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003cp>\u003cspan class=\"embedly-powered\" style=\"float: right\">\u003ca title=\"Powered by Embedly\" href=\"http://embed.ly?src=anywhere\" target=\"_blank\">\u003cimg src=\"//static.embed.ly/images/logos/embedly-powered-small-light.png\" alt=\"Embedly Powered\">\u003c/a>\u003c/span>\u003c/p>\n\u003cdiv class=\"media-attribution\">\u003cspan>via \u003c/span>\u003ca class=\"media-attribution-link\" href=\"http://soundcloud.com\" target=\"_blank\">SoundCloud\u003c/a>\u003c/div>\n\u003cdiv class=\"embedly-clear\">\u003c/div>\n\u003c/div>\n\u003c/div>\n\n\u003c/div>\u003c/p>",
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"content": "\u003cfigure id=\"attachment_111522\" class=\"wp-caption alignleft\" style=\"max-width: 300px\">\u003ca href=\"http://ww2.kqed.org/news/2013/09/17/obituary-eiji-toyoda-toyota-motors/toyoda/\" rel=\"attachment wp-att-111522\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-111522\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/09/toyoda-300x168.jpg\" alt=\"Toyota President and Chairman Eiji Toyota at the opening of the Toyota company museum in 1989. (Getty Images/AFP)\" width=\"300\" height=\"168\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">Toyoda pictured at the opening of the Toyota company museum in 1989. (Getty Images/AFP)\u003c/figcaption>\u003c/figure>\n\u003cp>If you’re of a certain age — a Boomer, for instance — you can imagine a world without Toyota. The cars and trucks you drove came from Detroit companies, mostly, with a smattering of strays and imports born in exotic locations like \u003ca href=\"http://www.reuters.com/article/2009/10/11/fiat-kenosha-timeline-idUSN1112078020091011\" target=\"_blank\" rel=\"noopener\">Kenosha, Wisconsin\u003c/a>, and \u003ca href=\"http://en.wikipedia.org/wiki/Wolfsburg\" target=\"_blank\" rel=\"noopener\">Wolfsburg, West Germany\u003c/a>. But if you came of age a little later — say you passed your driver’s license test in 1980 or later — it’s impossible to imagine a world without Toyota.\u003c/p>\n\u003cp>If you haven’t guessed it from the crowd of Toyotas on highways throughout the Bay Area and California \u003ca href=\"http://www.cncda.org/secure/GetFile.aspx?ID=2583\" target=\"_blank\" rel=\"noopener\">Toyota is No. 1\u003c/a> in car sales in the state. You might not call the Prius, Camry, RAV4, Corolla, Sienna, Matrix, Yaris, Echo or various Lexus nameplates iconic, but they are everywhere.\u003c/p>\n\u003cp>The industrial pioneer who made them ubiquitous, former Toyota President and Chairman Eiji Toyota, died today in Japan. He was 100. He had one more local claim to attention: He was the force behind Toyota’s 1984 decision to partner with General Motors in \u003ca href=\"http://en.wikipedia.org/wiki/NUMMI\" target=\"_blank\" rel=\"noopener\">New United Motor Manufacturing Inc.\u003c/a> in Fremont, a venture meant to revive GM’s moribund assembly plant. It was Toyota’s first manufacturing facility in the United States.\u003c/p>\n\u003cp>A few snippets from some of the Toyoda obituaries published elsewhere today:\u003cbr>\n\u003c!--more-->\u003cbr>\n\u003cstrong>Los Angeles Times:\u003c/strong> \u003ca href=\"http://www.latimes.com/business/autos/la-fi-hy-eiji-toyoda-obit-toyota-20130917,0,7476968.story\" target=\"_blank\" rel=\"noopener\">Eiji Toyoda, car family scion who developed Corolla and Lexus, dies at 100\u003c/a>\u003c/p>\n\u003cblockquote>\u003cp>Born Sept. 12, 1913, in Nagoya City, Toyoda graduated from the University of Tokyo with a degree in mechanical engineering in 1936 and joined Toyoda Automatic Loom Works Ltd. that same year. About a year later he moved to the company’s newly established automotive subsidiary.\u003c/p>\n\u003cp>He quickly became enamored with the process of manufacturing automobiles, diving into factory operations and supervising activities on the shop floor.\u003c/p>\n\u003caside class=\"pullquote alignleft\">“From my childhood, machines and business were always there right in front of me. I probably developed an understanding of both.”\u003c/aside>\n\u003cp>Having grown up at the textile mill built by his father, Heichachi Toyoda, and uncle Sakichi Toyoda, Eiji Toyoda loved machines.\u003c/p>\n\u003cp>“So from my childhood, machines and business were always there right in front of me,” he said in a Time magazine interview in 1999. “I probably developed an understanding of both.”\u003c/p>\n\u003cp>He rose in the executive ranks, becoming a Toyota director by 1945. But that wasn’t much of a promotion because most of the company’s operations had been put on hold by World War II, picking back up again by 1950.\u003c/p>\n\u003cp>That was when Toyoda toured a Ford factory plant in Dearborn, Mich., an experience that was at the root of many of the ideas he employed at Toyota to create the company’s efficient, low-defect manufacturing processes.\u003c/p>\n\u003cp>“We were producing 40 cars a day,” he said in the Time interview. “Ford was making 8,000 units, a 200-times difference. The gap was enormous.”\u003c/p>\n\u003cp>Toyoda, with the advice of production specialist Taiichi Ohno, changed Toyota’s manufacturing approach. They focused on making cars in small batches, receiving just enough parts at the factory to complete a production run efficiently.\u003c/p>\u003c/blockquote>\n\u003cp>\u003cstrong>New York Times:\u003c/strong> \u003ca href=\"http://www.nytimes.com/2013/09/18/business/global/eiji-toyoda-promoter-of-toyota-way-dies-at-100.html#h%5BIhsBtw,2%5D\" target=\"_blank\" rel=\"noopener\">Eiji Toyoda, Promoter of ‘Toyota Way,’ Dies at 100 \u003c/a>\u003c/p>\n\u003cblockquote>\u003cp>In 1950 he set out on what would turn out to be a pivotal three-month tour to survey Ford’s Rouge plant in Detroit, then the largest and most efficient factory in the world. Before the war, the military government prevented Toyota from building passenger cars, compelling it to make trucks for Japan’s war effort instead.\u003c/p>\n\u003cp>By 1950, Toyota had produced just 2,685 automobiles, compared with the 7,000 vehicles the Rouge plant was rolling out in a single day, according to “\u003ca href=\"http://www.amazon.com/Machine-That-Changed-World-Revolutionizing/dp/0743299795\" target=\"_blank\" rel=\"noopener\">The Machine That Changed the World\u003c/a>,” a 1990 study by James P. Womack, Daniel T. Jones and Daniel Roos.\u003c/p>\n\u003cp>Mr. Toyoda was unfazed, writing back to headquarters that he “thought there were some possibilities to improve the production system.” He brought back a thick booklet that outlined some of Ford’s quality-control methods; the company translated it into Japanese, changing “Ford” to “Toyota” in all references.\u003c/p>\n\u003cp>Mr. Toyoda went on to oversee Toyota’s Motomachi plant, a huge undertaking that gave the automaker the capacity to produce 5,000 passenger vehicles a month at a time when all of Japan produced about 7,000 vehicles a month. The plant, completed in 1959, was soon running at full capacity and gave Toyota a decisive lead over its domestic rival Nissan and the confidence to turn its eyes overseas.\u003c/p>\n\u003caside class=\"pullquote alignleft\">“One of the features of the Japanese workers is that they use their brains as well as their hands.”\u003c/aside>\n\u003cp>Even as he aggressively expanded production at Toyota, Mr. Toyoda implemented a manufacturing culture based on concepts like “kaizen,” a commitment to continuous improvements suggested by the workers themselves, and just-in-time production, a tireless effort to eliminate waste. Those ideas became a corporate philosophy known as the “Toyota Way.”\u003c/p>\n\u003cp>“One of the features of the Japanese workers is that they use their brains as well as their hands,” he said in an interview with the author Masaaki Imai for the 1986 book “Kaizen.” “Our workers provide 1.5 million suggestions a year, and 95 percent of them are put to practical use. There is an almost tangible concern for improvement in the air at Toyota.”\u003c/p>\u003c/blockquote>\n\u003cp>\u003cstrong>Wall Street Journal Japan:\u003c/strong> \u003ca href=\"http://blogs.wsj.com/japanrealtime/2013/09/17/eiji-toyoda-japan-auto-industry-visionary-dies-at-100/?KEYWORDS=toyota\" target=\"_blank\" rel=\"noopener\">Eiji Toyoda, Japan Auto Industry Visionary, Dies at 100 \u003c/a>\u003c/p>\n\u003cblockquote>\u003cp>After a failed earlier attempt to crack the U.S. market, Toyota succeeded with its 1968 Corolla model the year after Mr. Toyoda took over as president.\u003c/p>\n\u003cp>To avoid an escalation of trade friction between the U.S. and Japan in the 1980s, he was also responsible for pushing ahead with a plan to launch a joint production venture with General Motors Corp. called New United Motor Manufacturing Inc. in California. It was Toyota’s first production base in the U.S.\u003c/p>\n\u003cp>Among his other noted business decisions was the birth of Lexus, which he set into motion the year before becoming chairman and six years before the first luxury Toyota model debuted to rave reviews in 1989.\u003c/p>\n\u003cp>He stepped down as chairman in 1992 and served as honorary chairman until 1999, when he assumed the ceremonial post of honorary adviser until his death.\u003c/p>\n\u003cp>Among his many honorary titles outside of the company, he was awarded the Grand Cordon of the Order of the Rising Sun in 1990, one of Japan’s highest honors. He was the second Japanese inductee into the Automotive Hall of Fame in 1994 following Honda Motor Co.’s founder Soichiro Honda.\u003c/p>\n\u003cp>A cousin of the auto maker’s founder Kiichiro Toyoda, he helped the elder Toyoda build the company’s first commercial plant on the site of a red pine grove in town of Koromo, later renamed Toyota City.\u003c/p>\n\u003cp>Mr. Toyoda is survived by his three sons – Kanshiro, chairman of Toyota affiliated auto parts maker Aisin Seiki Co., Tetsuro – chairman of another affiliated parts maker Toyota Industries Corp. – and Shuhei, a former head of Toyota’s European operations, who currently serves as president of affiliated parts maker Toyota Boshoku Corp.\u003c/p>\u003c/blockquote>\n\u003cp>[ad fullwidth]\u003c/p>\u003cp>[ad floatright]\u003c/p>\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003cfigure id=\"attachment_111522\" class=\"wp-caption alignleft\" style=\"max-width: 300px\">\u003ca href=\"http://ww2.kqed.org/news/2013/09/17/obituary-eiji-toyoda-toyota-motors/toyoda/\" rel=\"attachment wp-att-111522\">\u003cimg loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-111522\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/09/toyoda-300x168.jpg\" alt=\"Toyota President and Chairman Eiji Toyota at the opening of the Toyota company museum in 1989. (Getty Images/AFP)\" width=\"300\" height=\"168\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">Toyoda pictured at the opening of the Toyota company museum in 1989. (Getty Images/AFP)\u003c/figcaption>\u003c/figure>\n\u003cp>If you’re of a certain age — a Boomer, for instance — you can imagine a world without Toyota. The cars and trucks you drove came from Detroit companies, mostly, with a smattering of strays and imports born in exotic locations like \u003ca href=\"http://www.reuters.com/article/2009/10/11/fiat-kenosha-timeline-idUSN1112078020091011\" target=\"_blank\" rel=\"noopener\">Kenosha, Wisconsin\u003c/a>, and \u003ca href=\"http://en.wikipedia.org/wiki/Wolfsburg\" target=\"_blank\" rel=\"noopener\">Wolfsburg, West Germany\u003c/a>. But if you came of age a little later — say you passed your driver’s license test in 1980 or later — it’s impossible to imagine a world without Toyota.\u003c/p>\n\u003cp>If you haven’t guessed it from the crowd of Toyotas on highways throughout the Bay Area and California \u003ca href=\"http://www.cncda.org/secure/GetFile.aspx?ID=2583\" target=\"_blank\" rel=\"noopener\">Toyota is No. 1\u003c/a> in car sales in the state. You might not call the Prius, Camry, RAV4, Corolla, Sienna, Matrix, Yaris, Echo or various Lexus nameplates iconic, but they are everywhere.\u003c/p>\n\u003cp>The industrial pioneer who made them ubiquitous, former Toyota President and Chairman Eiji Toyota, died today in Japan. He was 100. He had one more local claim to attention: He was the force behind Toyota’s 1984 decision to partner with General Motors in \u003ca href=\"http://en.wikipedia.org/wiki/NUMMI\" target=\"_blank\" rel=\"noopener\">New United Motor Manufacturing Inc.\u003c/a> in Fremont, a venture meant to revive GM’s moribund assembly plant. It was Toyota’s first manufacturing facility in the United States.\u003c/p>\n\u003cp>A few snippets from some of the Toyoda obituaries published elsewhere today:\u003cbr>\n\u003c!--more-->\u003cbr>\n\u003cstrong>Los Angeles Times:\u003c/strong> \u003ca href=\"http://www.latimes.com/business/autos/la-fi-hy-eiji-toyoda-obit-toyota-20130917,0,7476968.story\" target=\"_blank\" rel=\"noopener\">Eiji Toyoda, car family scion who developed Corolla and Lexus, dies at 100\u003c/a>\u003c/p>\n\u003cblockquote>\u003cp>Born Sept. 12, 1913, in Nagoya City, Toyoda graduated from the University of Tokyo with a degree in mechanical engineering in 1936 and joined Toyoda Automatic Loom Works Ltd. that same year. About a year later he moved to the company’s newly established automotive subsidiary.\u003c/p>\n\u003cp>He quickly became enamored with the process of manufacturing automobiles, diving into factory operations and supervising activities on the shop floor.\u003c/p>\n\u003caside class=\"pullquote alignleft\">“From my childhood, machines and business were always there right in front of me. I probably developed an understanding of both.”\u003c/aside>\n\u003cp>Having grown up at the textile mill built by his father, Heichachi Toyoda, and uncle Sakichi Toyoda, Eiji Toyoda loved machines.\u003c/p>\n\u003cp>“So from my childhood, machines and business were always there right in front of me,” he said in a Time magazine interview in 1999. “I probably developed an understanding of both.”\u003c/p>\n\u003cp>He rose in the executive ranks, becoming a Toyota director by 1945. But that wasn’t much of a promotion because most of the company’s operations had been put on hold by World War II, picking back up again by 1950.\u003c/p>\n\u003cp>That was when Toyoda toured a Ford factory plant in Dearborn, Mich., an experience that was at the root of many of the ideas he employed at Toyota to create the company’s efficient, low-defect manufacturing processes.\u003c/p>\n\u003cp>“We were producing 40 cars a day,” he said in the Time interview. “Ford was making 8,000 units, a 200-times difference. The gap was enormous.”\u003c/p>\n\u003cp>Toyoda, with the advice of production specialist Taiichi Ohno, changed Toyota’s manufacturing approach. They focused on making cars in small batches, receiving just enough parts at the factory to complete a production run efficiently.\u003c/p>\u003c/blockquote>\n\u003cp>\u003cstrong>New York Times:\u003c/strong> \u003ca href=\"http://www.nytimes.com/2013/09/18/business/global/eiji-toyoda-promoter-of-toyota-way-dies-at-100.html#h%5BIhsBtw,2%5D\" target=\"_blank\" rel=\"noopener\">Eiji Toyoda, Promoter of ‘Toyota Way,’ Dies at 100 \u003c/a>\u003c/p>\n\u003cblockquote>\u003cp>In 1950 he set out on what would turn out to be a pivotal three-month tour to survey Ford’s Rouge plant in Detroit, then the largest and most efficient factory in the world. Before the war, the military government prevented Toyota from building passenger cars, compelling it to make trucks for Japan’s war effort instead.\u003c/p>\n\u003cp>By 1950, Toyota had produced just 2,685 automobiles, compared with the 7,000 vehicles the Rouge plant was rolling out in a single day, according to “\u003ca href=\"http://www.amazon.com/Machine-That-Changed-World-Revolutionizing/dp/0743299795\" target=\"_blank\" rel=\"noopener\">The Machine That Changed the World\u003c/a>,” a 1990 study by James P. Womack, Daniel T. Jones and Daniel Roos.\u003c/p>\n\u003cp>Mr. Toyoda was unfazed, writing back to headquarters that he “thought there were some possibilities to improve the production system.” He brought back a thick booklet that outlined some of Ford’s quality-control methods; the company translated it into Japanese, changing “Ford” to “Toyota” in all references.\u003c/p>\n\u003cp>Mr. Toyoda went on to oversee Toyota’s Motomachi plant, a huge undertaking that gave the automaker the capacity to produce 5,000 passenger vehicles a month at a time when all of Japan produced about 7,000 vehicles a month. The plant, completed in 1959, was soon running at full capacity and gave Toyota a decisive lead over its domestic rival Nissan and the confidence to turn its eyes overseas.\u003c/p>\n\u003caside class=\"pullquote alignleft\">“One of the features of the Japanese workers is that they use their brains as well as their hands.”\u003c/aside>\n\u003cp>Even as he aggressively expanded production at Toyota, Mr. Toyoda implemented a manufacturing culture based on concepts like “kaizen,” a commitment to continuous improvements suggested by the workers themselves, and just-in-time production, a tireless effort to eliminate waste. Those ideas became a corporate philosophy known as the “Toyota Way.”\u003c/p>\n\u003cp>“One of the features of the Japanese workers is that they use their brains as well as their hands,” he said in an interview with the author Masaaki Imai for the 1986 book “Kaizen.” “Our workers provide 1.5 million suggestions a year, and 95 percent of them are put to practical use. There is an almost tangible concern for improvement in the air at Toyota.”\u003c/p>\u003c/blockquote>\n\u003cp>\u003cstrong>Wall Street Journal Japan:\u003c/strong> \u003ca href=\"http://blogs.wsj.com/japanrealtime/2013/09/17/eiji-toyoda-japan-auto-industry-visionary-dies-at-100/?KEYWORDS=toyota\" target=\"_blank\" rel=\"noopener\">Eiji Toyoda, Japan Auto Industry Visionary, Dies at 100 \u003c/a>\u003c/p>\n\u003cblockquote>\u003cp>After a failed earlier attempt to crack the U.S. market, Toyota succeeded with its 1968 Corolla model the year after Mr. Toyoda took over as president.\u003c/p>\n\u003cp>To avoid an escalation of trade friction between the U.S. and Japan in the 1980s, he was also responsible for pushing ahead with a plan to launch a joint production venture with General Motors Corp. called New United Motor Manufacturing Inc. in California. It was Toyota’s first production base in the U.S.\u003c/p>\n\u003cp>Among his other noted business decisions was the birth of Lexus, which he set into motion the year before becoming chairman and six years before the first luxury Toyota model debuted to rave reviews in 1989.\u003c/p>\n\u003cp>He stepped down as chairman in 1992 and served as honorary chairman until 1999, when he assumed the ceremonial post of honorary adviser until his death.\u003c/p>\n\u003cp>Among his many honorary titles outside of the company, he was awarded the Grand Cordon of the Order of the Rising Sun in 1990, one of Japan’s highest honors. He was the second Japanese inductee into the Automotive Hall of Fame in 1994 following Honda Motor Co.’s founder Soichiro Honda.\u003c/p>\n\u003cp>A cousin of the auto maker’s founder Kiichiro Toyoda, he helped the elder Toyoda build the company’s first commercial plant on the site of a red pine grove in town of Koromo, later renamed Toyota City.\u003c/p>\n\u003cp>Mr. Toyoda is survived by his three sons – Kanshiro, chairman of Toyota affiliated auto parts maker Aisin Seiki Co., Tetsuro – chairman of another affiliated parts maker Toyota Industries Corp. – and Shuhei, a former head of Toyota’s European operations, who currently serves as president of affiliated parts maker Toyota Boshoku Corp.\u003c/p>\u003c/blockquote>\n\u003cp>\u003c/p>\u003c/div>",
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"disqusTitle": "We Moved Our Startup from San Francisco to Berkeley – and Lots More Will Follow",
"title": "We Moved Our Startup from San Francisco to Berkeley – and Lots More Will Follow",
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"content": "\u003cfigure id=\"attachment_111482\" class=\"wp-caption aligncenter\" style=\"max-width: 640px\">\u003ca href=\"http://ww2.kqed.org/news/2013/09/17/why-we-moved-our-startup-from-san-francisco-to-berkeley/rs91_calcampus120626/\" rel=\"attachment wp-att-111482\">\u003cimg class=\"size-full wp-image-111482\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/09/RS91_CalCampus120626.jpg\" alt=\"The UC Berkeley campus as viewed from the marina area. (Studio H/Flickr)\" width=\"640\" height=\"424\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">The UC Berkeley campus as viewed from the marina area. (Studio H/Flickr)\u003c/figcaption>\u003c/figure>\n\u003cp>\u003cstrong>\u003ca href=\"http://www.berkeleyside.com/2013/09/16/why-we-moved-our-startup-from-san-francisco-to-berkeley-and-why-more-will-follow/\" target=\"_blank\">Commentary first published\u003c/a> Sept. 16, 2013, by Berkeleyside.\u003c/strong>\u003c/p>\n\u003cp>\u003cem>Alex Gourley is the co-founder and CEO of \u003ca href=\"http://www.bitgym.com/\" target=\"_blank\">BitGym\u003c/a>, which transforms an ordinary cardio machine into beautiful trails, inspiring classes, and fun multiplayer fitness activities. (Learn more at www.bitgym.com)\u003c/em>\u003c/p>\n\u003cp>\u003cstrong>By Alex Gourley\u003c/strong>\u003c/p>\n\u003cp>We recently moved our four-person software startup from the Mission District of San Francisco to downtown Berkeley. It’s been a fantastic change and, upon further reflection, I believe there are three main reasons many will follow us.\u003c/p>\n\u003cp>\u003cstrong>Economics\u003c/strong>\u003cbr>\nSoftware startups require less investment capital to start than ever. Thanks to mature open source projects and turnkey cloud services, the time and expertise needed to launch most startups is falling dramatically.\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>This means that fewer companies seek capital early in their lifecycle. Founders are more likely to attempt to bootstrap, and, even if they do want to raise capital, the institutional investors demand more pre-funding traction than ever. The path to startup success now begins with frugality.\u003c/p>\n\u003cp>The most significant overhead is the founders’ cost of living. San Francisco already had high rents in 2010 and they’ve gone up an incredible 50 percent in the three years since. In short, San Francisco property values are toxic for early-stage companies, and, as I will address next, the city fails to make up for it in other ways.\u003c/p>\n\u003cp>\u003cstrong>\u003c!--more-->Culture and environment\u003c/strong>\u003cbr>\nSan Francisco is an amazing, diverse city. It is unquestionably cool, and its nightlife and culture are commonly credited to the influx of tech workers and tech startups. But if you look at what startup founders and early employees actually do with their leisure time, it’s mostly cramming into a café while searching for an elusive power outlet, drinking good coffee, drinking good beer, reading a good book, or going on a nice hike. Arguably Berkeley loses on the coffee and the beer, but it’s close, and Berkeley creams San Francisco at the rest. More and more people are looking to flee the city, and their East Bay friends are continuing to ask why they don’t just move already.\u003c/p>\n\u003cp>\u003cstrong>Labor pool\u003c/strong>\u003cbr>\nFinally, San Francisco has a large tech worker labor pool — not just in the city proper, but from transit and highways that bring in workers from all over the Bay Area. However, transit flows both ways. Berkeley has a reasonable commute from the East Bay and most of San Francisco. Thumbing through the most recent labor statistics, I calculate the functional labor pool of software engineers for an office in downtown Berkeley is still two-thirds the size of the labor pool for an office in SoMa. And because of the (relatively) lower housing prices and nerd-friendly amenities, many potential workers would be open to relocating here.\u003c/p>\n\u003cp>If you think you’re going to be the next Twitter, the larger labor pool of San Francisco or the South Bay may actually matter, but that’s a good problem to have, and your early team will be too busy counting stock options to object to an office move.\u003c/p>\n\u003cp>Moving to Berkeley has been one of the best decisions we’ve made here at BitGym, and my discussions with colleagues in the industry inform me that the trend will continue. Sure it will take years, but the conditions are right. Before long, a successful “anchor” company will emerge, creating a hotspot as well as spinning off newly minted millionaires. These folks will finance and found more companies, and the process will repeat. And it’s already begun.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003cem>\u003cbr>\n\u003c/em>\u003c/p>\n\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003cfigure id=\"attachment_111482\" class=\"wp-caption aligncenter\" style=\"max-width: 640px\">\u003ca href=\"http://ww2.kqed.org/news/2013/09/17/why-we-moved-our-startup-from-san-francisco-to-berkeley/rs91_calcampus120626/\" rel=\"attachment wp-att-111482\">\u003cimg class=\"size-full wp-image-111482\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/09/RS91_CalCampus120626.jpg\" alt=\"The UC Berkeley campus as viewed from the marina area. (Studio H/Flickr)\" width=\"640\" height=\"424\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">The UC Berkeley campus as viewed from the marina area. (Studio H/Flickr)\u003c/figcaption>\u003c/figure>\n\u003cp>\u003cstrong>\u003ca href=\"http://www.berkeleyside.com/2013/09/16/why-we-moved-our-startup-from-san-francisco-to-berkeley-and-why-more-will-follow/\" target=\"_blank\">Commentary first published\u003c/a> Sept. 16, 2013, by Berkeleyside.\u003c/strong>\u003c/p>\n\u003cp>\u003cem>Alex Gourley is the co-founder and CEO of \u003ca href=\"http://www.bitgym.com/\" target=\"_blank\">BitGym\u003c/a>, which transforms an ordinary cardio machine into beautiful trails, inspiring classes, and fun multiplayer fitness activities. (Learn more at www.bitgym.com)\u003c/em>\u003c/p>\n\u003cp>\u003cstrong>By Alex Gourley\u003c/strong>\u003c/p>\n\u003cp>We recently moved our four-person software startup from the Mission District of San Francisco to downtown Berkeley. It’s been a fantastic change and, upon further reflection, I believe there are three main reasons many will follow us.\u003c/p>\n\u003cp>\u003cstrong>Economics\u003c/strong>\u003cbr>\nSoftware startups require less investment capital to start than ever. Thanks to mature open source projects and turnkey cloud services, the time and expertise needed to launch most startups is falling dramatically.\u003c/p>\n\u003cp>\u003c/p>\u003c/div>",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>This means that fewer companies seek capital early in their lifecycle. Founders are more likely to attempt to bootstrap, and, even if they do want to raise capital, the institutional investors demand more pre-funding traction than ever. The path to startup success now begins with frugality.\u003c/p>\n\u003cp>The most significant overhead is the founders’ cost of living. San Francisco already had high rents in 2010 and they’ve gone up an incredible 50 percent in the three years since. In short, San Francisco property values are toxic for early-stage companies, and, as I will address next, the city fails to make up for it in other ways.\u003c/p>\n\u003cp>\u003cstrong>\u003c!--more-->Culture and environment\u003c/strong>\u003cbr>\nSan Francisco is an amazing, diverse city. It is unquestionably cool, and its nightlife and culture are commonly credited to the influx of tech workers and tech startups. But if you look at what startup founders and early employees actually do with their leisure time, it’s mostly cramming into a café while searching for an elusive power outlet, drinking good coffee, drinking good beer, reading a good book, or going on a nice hike. Arguably Berkeley loses on the coffee and the beer, but it’s close, and Berkeley creams San Francisco at the rest. More and more people are looking to flee the city, and their East Bay friends are continuing to ask why they don’t just move already.\u003c/p>\n\u003cp>\u003cstrong>Labor pool\u003c/strong>\u003cbr>\nFinally, San Francisco has a large tech worker labor pool — not just in the city proper, but from transit and highways that bring in workers from all over the Bay Area. However, transit flows both ways. Berkeley has a reasonable commute from the East Bay and most of San Francisco. Thumbing through the most recent labor statistics, I calculate the functional labor pool of software engineers for an office in downtown Berkeley is still two-thirds the size of the labor pool for an office in SoMa. And because of the (relatively) lower housing prices and nerd-friendly amenities, many potential workers would be open to relocating here.\u003c/p>\n\u003cp>If you think you’re going to be the next Twitter, the larger labor pool of San Francisco or the South Bay may actually matter, but that’s a good problem to have, and your early team will be too busy counting stock options to object to an office move.\u003c/p>\n\u003cp>Moving to Berkeley has been one of the best decisions we’ve made here at BitGym, and my discussions with colleagues in the industry inform me that the trend will continue. Sure it will take years, but the conditions are right. Before long, a successful “anchor” company will emerge, creating a hotspot as well as spinning off newly minted millionaires. These folks will finance and found more companies, and the process will repeat. And it’s already begun.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003cem>\u003cbr>\n\u003c/em>\u003c/p>\n\n\u003c/div>\u003c/p>",
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"disqusTitle": "After Boeing’s 'Virtual Fence' Flop, Security Towers are Next",
"title": "After Boeing’s 'Virtual Fence' Flop, Security Towers are Next",
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"content": "\u003cfigure id=\"attachment_110955\" class=\"wp-caption alignleft\" style=\"max-width: 300px\">\u003ca href=\"http://ww2.kqed.org/news/2013/09/11/us-mexico-border-contractors-immigration-surveillance/nogales-tower/\" rel=\"attachment wp-att-110955\">\u003cimg class=\"size-medium wp-image-110955 \" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/09/Nogales-Tower-300x225.jpg\" alt=\"Border surveillance tower on the U.S.-Mexico border near Nogales, Ariz. \" width=\"300\" height=\"225\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">Border surveillance tower on the U.S.-Mexico border near Nogales, Ariz.\u003c/figcaption>\u003c/figure>\n\u003cp>\u003cstrong>By Jude Joffe-Block\u003c/strong>\u003cbr>\n\u003cstrong>\u003ca href=\"http://www.fronterasdesk.org/\">Fronteras Desk\u003c/a>\u003c/strong>\u003c/p>\n\u003cp>\u003cem>This is the second in a two-part series with the Fronteras Desk, a public radio collaboration. \u003ca href=\"http://ww2.kqed.org/news/2013/09/11/us-mexico-border-contractors-immigration-surveillance\">Part One\u003c/a> looked at other technologies that border contractors would like to sell to the Department of Homeland Security, if immigration reform passes and contains new money for security.\u003c/em>\u003c/p>\n\u003cp>The federal government is in the midst of purchasing hundreds of millions of dollars’ worth of security equipment for the Southwest border. And Congress is considering spending tens of billions more. But the last time the government tried to go big with border security, it encountered some pitfalls. Federal officials are trying to learn from past mistakes as they shop for technology to secure a key stretch of the border.\u003c/p>\n\u003cp>Some of the most advanced technology on the border is on display at the U.S. Customs and Border Protection’s \u003ca href=\"http://www.cbp.gov/xp/cgov/border_security/border_patrol/border_patrol_sectors/tucson_sector_az/\">command center\u003c/a> in Tucson, Ariz. In many ways it is a model for what could come elsewhere on the border, including parts of California.\u003c/p>\n\u003cp>About 20 agents sit at desks facing large video monitors. When they fly drones over remote patches of desert, this is where the video comes in. Today the monitors show what cameras on the border fence see. Agent Mark Mitchell points to one monitor that looks black and white, but is actually displaying heat. He says this is an added tool for agents “because it will help them see people hiding in the bushes a little easier, versus the day camera, they can get lost in the brush.”\u003c!--more-->\u003c/p>\n\u003cp>[ad fullwidth]\u003c/p>\n\u003cp>\u003cstrong>Radar Sweeps in the Desert\u003c/strong>\u003c/p>\n\u003cp>These cameras have been around for some time. The building next door is where Customs and Border Protection has some of the newest technology, but I wasn’t allowed to visit. That is where agents receive information from more than a dozen surveillance towers in the desert that use both cameras and radar. They are called “integrated fixed towers.” Their radar sweeps for drug smugglers and illegal border crossers, and they transmit video. “Our agents can then determine whether that sweep is picking up, whether it is an animal, whether it is a person, whether it is a vehicle,” says Mitchell.\u003c/p>\n\u003cp>Those fixed towers were originally put up by Boeing, the contractor. They are still functional, but the bigger project Boeing tried to create -- an elaborate virtual fence called SBInet that would have integrated radar, cameras and sensors all along the Southwest border -- was deemed a failure. Thad Bingel, a Washington-based security consultant who used to be the chief of staff at Customs and Border Protection, explains the problems with the virtual fence like this: “The issue with SBInet was that it was overly ambitious,” he says.\u003c/p>\n\u003cp>There were missed deadlines, system bugs and escalating costs. After pouring a billion dollars into it without success, then-Homeland Security Secretary Janet Napolitano canceled SBInet in 2011. And it prompted the federal government to rethink how it approaches border technology. “It really caused an examination within the agency of going back and saying, ‘OK, we tried to design a system that did a lot of things, but didn't do it all very well, so let's focus instead on what do you actually need in these different places,\u003cstrong>’ ” \u003c/strong>says Bingel.\u003c/p>\n\u003cp>\u003cstrong>Huge Ground Surveillance Contract Bids\u003c/strong>\u003c/p>\n\u003cp>What they’ve decided they need is to start in southern Arizona with a $1.5 billion plan that includes more cameras and more integrated fixed towers. California sector chiefs hope for similar technology eventually. For now, competition for the Arizona contracts is heating up. The bid for towers will be the single-biggest ground surveillance contract since SBInet. But this time, the contracting process has changed.\u003c/p>\n\u003cp>Mark Borkowski works for the border agency’s Office of Technology Innovation and Acquisition. That’s a new office set up to prevent SBInet-size mistakes. He says a lot of things are different. This time, the agency doesn’t want to see just paper proposals. A half-dozen finalist companies had to build models and prove that their towers work -- on their own dime. This June the finalists -- which reportedly include Raytheon, Lockheed Martin and General Dynamics -- showed off their towers in the desert.\u003c/p>\n\u003cp>Borkowski says they were tested on: “How far can your camera see, how far can your radar see, and how confident, how likely is it that if there is something out there, it will actually see it? We call that probability of detection,” he says.\u003c/p>\n\u003cp>Some outside analysts are applauding the agency for taking a more risk-averse approach. Werner Dahm directs a security research institute at Arizona State University. “Having something that works in place, and can do the job well, is better than having something that maybe is more spectacular from a technology point of view but that ultimately doesn’t end up working,” says Dahm.\u003c/p>\n\u003cp>The agency is expected to name a winner for the integrated fixed towers contract by the end of the year. Meanwhile, a controversy is brewing among landholders. They’re angry that the government is planning to take pieces of their land by eminent domain in order to install these towers.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003ciframe src=\"https://w.soundcloud.com/player/?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F110252242\" frameborder=\"no\" scrolling=\"no\" width=\"100%\" height=\"166\">\u003c/iframe>\u003c/p>\n\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003c/p>\n\u003cp>\u003cstrong>Radar Sweeps in the Desert\u003c/strong>\u003c/p>\n\u003cp>These cameras have been around for some time. The building next door is where Customs and Border Protection has some of the newest technology, but I wasn’t allowed to visit. That is where agents receive information from more than a dozen surveillance towers in the desert that use both cameras and radar. They are called “integrated fixed towers.” Their radar sweeps for drug smugglers and illegal border crossers, and they transmit video. “Our agents can then determine whether that sweep is picking up, whether it is an animal, whether it is a person, whether it is a vehicle,” says Mitchell.\u003c/p>\n\u003cp>Those fixed towers were originally put up by Boeing, the contractor. They are still functional, but the bigger project Boeing tried to create -- an elaborate virtual fence called SBInet that would have integrated radar, cameras and sensors all along the Southwest border -- was deemed a failure. Thad Bingel, a Washington-based security consultant who used to be the chief of staff at Customs and Border Protection, explains the problems with the virtual fence like this: “The issue with SBInet was that it was overly ambitious,” he says.\u003c/p>\n\u003cp>There were missed deadlines, system bugs and escalating costs. After pouring a billion dollars into it without success, then-Homeland Security Secretary Janet Napolitano canceled SBInet in 2011. And it prompted the federal government to rethink how it approaches border technology. “It really caused an examination within the agency of going back and saying, ‘OK, we tried to design a system that did a lot of things, but didn't do it all very well, so let's focus instead on what do you actually need in these different places,\u003cstrong>’ ” \u003c/strong>says Bingel.\u003c/p>\n\u003cp>\u003cstrong>Huge Ground Surveillance Contract Bids\u003c/strong>\u003c/p>\n\u003cp>What they’ve decided they need is to start in southern Arizona with a $1.5 billion plan that includes more cameras and more integrated fixed towers. California sector chiefs hope for similar technology eventually. For now, competition for the Arizona contracts is heating up. The bid for towers will be the single-biggest ground surveillance contract since SBInet. But this time, the contracting process has changed.\u003c/p>\n\u003cp>Mark Borkowski works for the border agency’s Office of Technology Innovation and Acquisition. That’s a new office set up to prevent SBInet-size mistakes. He says a lot of things are different. This time, the agency doesn’t want to see just paper proposals. A half-dozen finalist companies had to build models and prove that their towers work -- on their own dime. This June the finalists -- which reportedly include Raytheon, Lockheed Martin and General Dynamics -- showed off their towers in the desert.\u003c/p>\n\u003cp>Borkowski says they were tested on: “How far can your camera see, how far can your radar see, and how confident, how likely is it that if there is something out there, it will actually see it? We call that probability of detection,” he says.\u003c/p>\n\u003cp>Some outside analysts are applauding the agency for taking a more risk-averse approach. Werner Dahm directs a security research institute at Arizona State University. “Having something that works in place, and can do the job well, is better than having something that maybe is more spectacular from a technology point of view but that ultimately doesn’t end up working,” says Dahm.\u003c/p>\n\u003cp>The agency is expected to name a winner for the integrated fixed towers contract by the end of the year. Meanwhile, a controversy is brewing among landholders. They’re angry that the government is planning to take pieces of their land by eminent domain in order to install these towers.\u003c/p>\n\u003cp>\u003c/p>\n\u003cp>\u003ciframe src=\"https://w.soundcloud.com/player/?url=http%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F110252242\" frameborder=\"no\" scrolling=\"no\" width=\"100%\" height=\"166\">\u003c/iframe>\u003c/p>\n\n\u003c/div>\u003c/p>",
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"content": "\u003cp>Dolby Laboratories just announced that founder and sound pioneer Ray Dolby has died at ago 80. The company says Dolby \"had been living with Alzheimer's disease in recent years and was diagnosed in July of this year with acute leukemia.\"\u003c/p>\n\u003cp>\u003cstrong>More from the company's \u003ca href=\"http://investor.dolby.com/releasedetail.cfm?ReleaseID=790493\" target=\"_blank\">press release\u003c/a>: \u003c/strong>\u003c/p>\n\u003cblockquote>\u003cp>Dr. Dolby founded Dolby Laboratories in 1965 and created an environment where scientists and engineers continue to advance the science of sight and sound to make entertainment and communications more engaging. Dr. Dolby's pioneering work in noise reduction and surround sound led to the development of many state-of-the-art technologies, for which he holds more than 50 U.S. patents.\u003c/p>\n\u003cp>\"Today we lost a friend, mentor and true visionary,\" said Kevin Yeaman, President and CEO, Dolby Laboratories. \"Ray Dolby founded the company based on a commitment to creating value through innovation and an impassioned belief that if you invested in people and gave them the tools for success they would create great things. Ray's ideals will continue to be a source of inspiration and motivation for us all.\"\u003c/p>\n\u003cfigure id=\"attachment_111046\" class=\"wp-caption alignleft\" style=\"max-width: 300px\">\u003ca href=\"http://ww2.kqed.org/news/2013/09/12/ray-dolby-audio-pioneer-dies-in-san-francisco/raydolby_3/\" rel=\"attachment wp-att-111046\">\u003cimg class=\"size-medium wp-image-111046\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/09/RayDolby_3-300x199.jpg\" alt=\"Ray Dolby (Dolby Laboratories)\" width=\"300\" height=\"199\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">Ray Dolby (Dolby Laboratories)\u003c/figcaption>\u003c/figure>\n\u003cp>\"My father was a thoughtful, patient and loving man, determined to always do the right thing in business, philanthropy, and as a husband and father,\" said David Dolby, son and member of Dolby Laboratories' Board of Directors. \"Our family is very proud of his achievements and leadership. He will be sorely missed, but his legacy of innovation will live on.\"Dr. Dolby was known for his insatiable curiosity and attributed his success to a quest for education fostered by supportive parents. Early in Dr. Dolby's career, while attending high school on the San Francisco Peninsula and then Stanford University, he worked at Ampex Corporation and was the chief designer of all electronic aspects of the first practical videotape recording system. Today, Dolby Laboratories' technologies are an essential part of the creative process for recording artists and filmmakers, who continue to use Dolby tools to bring their visions to life.\u003c/p>\n\u003cp>\"Though he was an engineer at heart, my father's achievements in technology grew out of a love of music and the arts,\" said Tom Dolby, son, filmmaker, and novelist. \"He brought his appreciation of the artistic process to all of his work in film and audio recording.\"\u003c/p>\n\u003cp>In the 48 years since Dr. Dolby founded Dolby Laboratories, the company has transformed the entertainment experience from the cinema to the living room to mobile entertainment. Tens of thousands of films and billions of products and devices with Dolby technologies have made their way to theaters, homes and consumers' hands around the world. The industry has awarded Dolby Laboratories with 10 Academy Awards and 13 Emmy Awards for its groundbreaking achievements throughout the years.\u003c/p>\u003c/blockquote>\n\u003cp>[ad fullwidth]\u003c/p>\u003cp>\u003c/p>\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003cp>Dolby Laboratories just announced that founder and sound pioneer Ray Dolby has died at ago 80. The company says Dolby \"had been living with Alzheimer's disease in recent years and was diagnosed in July of this year with acute leukemia.\"\u003c/p>\n\u003cp>\u003cstrong>More from the company's \u003ca href=\"http://investor.dolby.com/releasedetail.cfm?ReleaseID=790493\" target=\"_blank\">press release\u003c/a>: \u003c/strong>\u003c/p>\n\u003cblockquote>\u003cp>Dr. Dolby founded Dolby Laboratories in 1965 and created an environment where scientists and engineers continue to advance the science of sight and sound to make entertainment and communications more engaging. Dr. Dolby's pioneering work in noise reduction and surround sound led to the development of many state-of-the-art technologies, for which he holds more than 50 U.S. patents.\u003c/p>\n\u003cp>\"Today we lost a friend, mentor and true visionary,\" said Kevin Yeaman, President and CEO, Dolby Laboratories. \"Ray Dolby founded the company based on a commitment to creating value through innovation and an impassioned belief that if you invested in people and gave them the tools for success they would create great things. Ray's ideals will continue to be a source of inspiration and motivation for us all.\"\u003c/p>\n\u003cfigure id=\"attachment_111046\" class=\"wp-caption alignleft\" style=\"max-width: 300px\">\u003ca href=\"http://ww2.kqed.org/news/2013/09/12/ray-dolby-audio-pioneer-dies-in-san-francisco/raydolby_3/\" rel=\"attachment wp-att-111046\">\u003cimg class=\"size-medium wp-image-111046\" src=\"http://ww2.kqed.org/news/wp-content/uploads/sites/10/2013/09/RayDolby_3-300x199.jpg\" alt=\"Ray Dolby (Dolby Laboratories)\" width=\"300\" height=\"199\">\u003c/a>\u003cfigcaption class=\"wp-caption-text\">Ray Dolby (Dolby Laboratories)\u003c/figcaption>\u003c/figure>\n\u003cp>\"My father was a thoughtful, patient and loving man, determined to always do the right thing in business, philanthropy, and as a husband and father,\" said David Dolby, son and member of Dolby Laboratories' Board of Directors. \"Our family is very proud of his achievements and leadership. He will be sorely missed, but his legacy of innovation will live on.\"Dr. Dolby was known for his insatiable curiosity and attributed his success to a quest for education fostered by supportive parents. Early in Dr. Dolby's career, while attending high school on the San Francisco Peninsula and then Stanford University, he worked at Ampex Corporation and was the chief designer of all electronic aspects of the first practical videotape recording system. Today, Dolby Laboratories' technologies are an essential part of the creative process for recording artists and filmmakers, who continue to use Dolby tools to bring their visions to life.\u003c/p>\n\u003cp>\"Though he was an engineer at heart, my father's achievements in technology grew out of a love of music and the arts,\" said Tom Dolby, son, filmmaker, and novelist. \"He brought his appreciation of the artistic process to all of his work in film and audio recording.\"\u003c/p>\n\u003cp>In the 48 years since Dr. Dolby founded Dolby Laboratories, the company has transformed the entertainment experience from the cinema to the living room to mobile entertainment. Tens of thousands of films and billions of products and devices with Dolby technologies have made their way to theaters, homes and consumers' hands around the world. The industry has awarded Dolby Laboratories with 10 Academy Awards and 13 Emmy Awards for its groundbreaking achievements throughout the years.\u003c/p>\u003c/blockquote>\n\u003cp>\u003c/p>\u003c/div>",
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"content": "\u003cp>If you feel like you missed out on our latter-day tech IPO extravaganza and your chance to blow money (or make it) on issues like \u003ca href=\"http://finance.yahoo.com/q?s=LNKD&ql=1\" target=\"_blank\" rel=\"noopener\">LinkedIn\u003c/a>, \u003ca href=\"http://finance.yahoo.com/q?s=fb&ql=1\" target=\"_blank\" rel=\"noopener\">Facebook\u003c/a> or \u003ca href=\"http://finance.yahoo.com/q?s=znga&ql=1\" target=\"_blank\" rel=\"noopener\">Zynga\u003c/a>, take heart. Here’s news of an initial public offering that broke right here in San Francisco:\u003c/p>\n\u003cblockquote class=\"twitter-tweet\">\u003cp>We’ve confidentially submitted an S-1 to the SEC for a planned IPO. This Tweet does not constitute an offer of any securities for sale.\u003c/p>\n\u003cp>— Twitter (@twitter) \u003ca href=\"https://twitter.com/twitter/statuses/378261932148416512\">September 12, 2013\u003c/a>\u003c/p>\u003c/blockquote>\n\u003cp>Yes, Twitter is going public. And this post is not a recommendation that you should consider buying the stock when it comes to market, but don’t be surprised if the IPO excites a Facebook-style frenzy. A couple of tech-world takes on the news:\u003c/p>\n\u003cp>\u003cstrong>\u003ca href=\"http://techcrunch.com/2013/09/12/twitter-is-going-public-files-s-1-with-sec/\" target=\"_blank\" rel=\"noopener\">Alex Wilhelm, TechCrunch\u003c/a>:\u003cbr>\n\u003c/strong>\u003c/p>\n\u003cblockquote>\u003cp>We don’t know much, but expect Twitter to go public at a valuation of between $15 billion and $20 billion, roughly. Its last private money came in at around a $10 billion valuation, and those investors will want a return on their funds. …\u003c/p>\n\u003cp>… Twitter’s public offering has been a very long time in coming, and contains inside of it oodles of institutional pressure: With hundreds of millions of invested capital under its belt, Twitter has a number of investors that want their money back — it has been well managed, sure, but cash has a certain feel to it. The IPO will be a zoo. But it will be fun zoo, and that is all that matters.\u003c/p>\n\u003cp>Now, what are Twitter’s revenue and profit figures? We’ll actually get to know soon. Get excited.\u003c/p>\u003c/blockquote>\n\u003cp>\u003cstrong>\u003ca href=\"http://money.cnn.com/2013/09/12/technology/social/twitter-ipo/?source=cnn_bin\" target=\"_blank\" rel=\"noopener\">David Goldman, CNN Money: \u003c/a>\u003c/strong>\u003c/p>\n\u003cblockquote>\u003cp>The company sent its filing confidentially to the Securities Exchange Commission. Many soon-to-be-public companies have been taking advantage of new regulations passed last year in the JOBS Act, which allows smaller businesses to keep its financial data out of the public’s eye.\u003c/p>\n\u003cp>Twitter has been rumored to be going public for the past few years. After Facebook’s (FB) IPO in May 2012, Twitter was widely believed to be the next major technology company to offer its stock to public investors.\u003cbr>\nTwitter has exploded in usage since its creation in 2006, with hundreds of millions of users.\u003c/p>\u003c/blockquote>\n\u003cp>[ad fullwidth]\u003c/p>\u003cp>\u003c/p>\n",
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"content": "\u003cdiv class=\"post-body\">\u003cp>\u003cp>If you feel like you missed out on our latter-day tech IPO extravaganza and your chance to blow money (or make it) on issues like \u003ca href=\"http://finance.yahoo.com/q?s=LNKD&ql=1\" target=\"_blank\" rel=\"noopener\">LinkedIn\u003c/a>, \u003ca href=\"http://finance.yahoo.com/q?s=fb&ql=1\" target=\"_blank\" rel=\"noopener\">Facebook\u003c/a> or \u003ca href=\"http://finance.yahoo.com/q?s=znga&ql=1\" target=\"_blank\" rel=\"noopener\">Zynga\u003c/a>, take heart. Here’s news of an initial public offering that broke right here in San Francisco:\u003c/p>\n\u003cblockquote class=\"twitter-tweet\">\u003cp>We’ve confidentially submitted an S-1 to the SEC for a planned IPO. This Tweet does not constitute an offer of any securities for sale.\u003c/p>\n\u003cp>— Twitter (@twitter) \u003ca href=\"https://twitter.com/twitter/statuses/378261932148416512\">September 12, 2013\u003c/a>\u003c/p>\u003c/blockquote>\n\u003cp>Yes, Twitter is going public. And this post is not a recommendation that you should consider buying the stock when it comes to market, but don’t be surprised if the IPO excites a Facebook-style frenzy. A couple of tech-world takes on the news:\u003c/p>\n\u003cp>\u003cstrong>\u003ca href=\"http://techcrunch.com/2013/09/12/twitter-is-going-public-files-s-1-with-sec/\" target=\"_blank\" rel=\"noopener\">Alex Wilhelm, TechCrunch\u003c/a>:\u003cbr>\n\u003c/strong>\u003c/p>\n\u003cblockquote>\u003cp>We don’t know much, but expect Twitter to go public at a valuation of between $15 billion and $20 billion, roughly. Its last private money came in at around a $10 billion valuation, and those investors will want a return on their funds. …\u003c/p>\n\u003cp>… Twitter’s public offering has been a very long time in coming, and contains inside of it oodles of institutional pressure: With hundreds of millions of invested capital under its belt, Twitter has a number of investors that want their money back — it has been well managed, sure, but cash has a certain feel to it. The IPO will be a zoo. But it will be fun zoo, and that is all that matters.\u003c/p>\n\u003cp>Now, what are Twitter’s revenue and profit figures? We’ll actually get to know soon. Get excited.\u003c/p>\u003c/blockquote>\n\u003cp>\u003cstrong>\u003ca href=\"http://money.cnn.com/2013/09/12/technology/social/twitter-ipo/?source=cnn_bin\" target=\"_blank\" rel=\"noopener\">David Goldman, CNN Money: \u003c/a>\u003c/strong>\u003c/p>\n\u003cblockquote>\u003cp>The company sent its filing confidentially to the Securities Exchange Commission. Many soon-to-be-public companies have been taking advantage of new regulations passed last year in the JOBS Act, which allows smaller businesses to keep its financial data out of the public’s eye.\u003c/p>\n\u003cp>Twitter has been rumored to be going public for the past few years. After Facebook’s (FB) IPO in May 2012, Twitter was widely believed to be the next major technology company to offer its stock to public investors.\u003cbr>\nTwitter has exploded in usage since its creation in 2006, with hundreds of millions of users.\u003c/p>\u003c/blockquote>\n\u003cp>\u003c/p>\u003c/div>",
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"info": "The MindShift podcast explores the innovations in education that are shaping how kids learn. Hosts Ki Sung and Katrina Schwartz introduce listeners to educators, researchers, parents and students who are developing effective ways to improve how kids learn. We cover topics like how fed-up administrators are developing surprising tactics to deal with classroom disruptions; how listening to podcasts are helping kids develop reading skills; the consequences of overparenting; and why interdisciplinary learning can engage students on all ends of the traditional achievement spectrum. This podcast is part of the MindShift education site, a division of KQED News. KQED is an NPR/PBS member station based in San Francisco. You can also visit the MindShift website for episodes and supplemental blog posts or tweet us \u003ca href=\"https://twitter.com/MindShiftKQED\">@MindShiftKQED\u003c/a> or visit us at \u003ca href=\"/mindshift\">MindShift.KQED.org\u003c/a>",
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"info": "Political Breakdown is a new series that explores the political intersection of California and the nation. Each week hosts Scott Shafer and Marisa Lagos are joined with a new special guest to unpack politics -- with personality — and offer an insider’s glimpse at how politics happens.",
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"info": "Possible is hosted by entrepreneur Reid Hoffman and writer Aria Finger. Together in Possible, Hoffman and Finger lead enlightening discussions about building a brighter collective future. The show features interviews with visionary guests like Trevor Noah, Sam Altman and Janette Sadik-Khan. Possible paints an optimistic portrait of the world we can create through science, policy, business, art and our shared humanity. It asks: What if everything goes right for once? How can we get there? Each episode also includes a short fiction story generated by advanced AI GPT-4, serving as a thought-provoking springboard to speculate how humanity could leverage technology for good.",
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"radiolab": {
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"reveal": {
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},
"rightnowish": {
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"title": "Rightnowish",
"tagline": "Art is where you find it",
"info": "Rightnowish digs into life in the Bay Area right now… ish. Journalist Pendarvis Harshaw takes us to galleries painted on the sides of liquor stores in West Oakland. We'll dance in warehouses in the Bayview, make smoothies with kids in South Berkeley, and listen to classical music in a 1984 Cutlass Supreme in Richmond. Every week, Pen talks to movers and shakers about how the Bay Area shapes what they create, and how they shape the place we call home.",
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