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The wonderful, strange world of art book fairs

Or, where some of the most creative people are hiding from gross TikTok culture
My life-changing haul from the 2023 San Francisco Art Book Fair

This piece was featured first on Feb 5 for One Good Thing, a weekly newsletter brought to you by Alexis Madrigal about his take on Bay Area art, culture & nature. Subscribe today.

I am, no surprise to any of you, a lover of books. I wouldn’t say that I’m a *collector* of books, but everyone else in my family would. And to be fair, there are piles of them all over the house (and in my car and in my closet). I love the smell of paper. I love the different bindings. I love the sense, on opening to a first page, that my very self could be different by the end of a paragraph or a chapter or a complete work.

In the book world, there are all these different levels. I won’t endeavor to explain the vagaries of New York publishing or what a regional book publisher is or how self-publishing is different. Because, really, I don’t care about those things. My favorite books can come from anywhere. Some are published by FSG and others are published by some weird person out of their garage.

I came to appreciate this deeply at the gatherings known as “art book fairs,” like San Francisco’s own, which occurs every summer. The first time I attended some years ago, I was stunned by the raw creativity on display. Some people printed gorgeous matte things. Others were cranking on risographs or whatever else they could find to reproduce their words and images.

I am a particular connoisseur of tiny books, texts that both have a small trim size and a smaller scope; I left the fair with a dozen. I bought Alex Arzt’s incredible tiny book about feral cabbages of the California coast. I bought a zine called My Favorite Microbes and Cortney Cassidy’s kind of haunting work Do Plants Feel? Few places have ever made me want to be a part of the world of letters more than the SF Art Book Fair.

(I also discovered the coolest design/art studio in the world, Mexico City’s Can Can Press, which is responsible for roughly one-quarter of my wardrobe now.)

Of course, there are many book fairs and each event has its own flavor. CODEX Book Art Fair, which opens this week in Oakland, focuses more on the “rich traditions and contemporary practices surrounding artists’ books and fine press publications.” It’s more the people who like to hand bind books or the absolute perfectionists at Arion Press in Fort Mason.

What all these events do, though, is show you the relentless promiscuity of books as a format. Books can paired with any interest, any topic, any format. They can be big or small, fancy or cheap, printed by the dozen or hundred thousand. Put two covers around some interior papers and you… have made a book. The contemporary publishing industry might be formulaic, but there are all these people pouring some sliver of consciousness into the space between two covers and sticking it on a table for you to see.

In a world where the most important media skill is staring into a camera and talking for one to three minutes about whatever algorithmically hot topic exists, these bookmakers are like a cryptic refugia for creativity, a wonderland of strange and wonderful creatures preserving a different, idiosyncratic culture that our world needs.

So: if you have a chance to get to CODEX this weekend, lemme know what you find. Really.

Alexis Madrigal signature
Alexis Madrigal, Co-Host, Forum

My Tipline

  • Important! Community convening for San Francisco artists on Feb 13 at SOMArts.
  • If you wanna cram Puerto Rican history through the music of Bad Bunny before the Super Bowl show, allow me to suggest the new book, P FKN R.
  • The legendary Friends and Family Bar is open for a limited time (and hours). Get in there!
  • My best friend and I went to Tucson last week. Big recommendation! Check out the spectacular Sabino Canyon. (Oh, and eat at Anello.)
  • There’s a new La Doña song out: “La Mentira y La Verdad.”

My Picks

How’s Bad Bunny Left His Mark on the Bay Area? Let Us Count the WaysBAD BUNNY MANIA
How’s Bad Bunny Left His Mark on the Bay Area? Let Us Count the Ways
You will love the Sol Food story.

At BAMPFA, Theresa Hak Kyung Cha’s Eloquent Art Lives OnARTS
At BAMPFA, Theresa Hak Kyung Cha’s Eloquent Art Lives On
“The main body of my work is with language”

The New Alchemy of Chocolate: Crafting Tomorrow’s CocoaKQED LIVE
The New Alchemy of Chocolate: Crafting Tomorrow’s Cocoa
Check out this KQED event Friday!

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