By Olivia Hubert-Allen and the Associated Press
Residents in California must sign up for health care plans through the Covered California exchange by the end of the day today to get coverage on Jan. 1. They will not push back the deadline, as the Obama administration announced it is doing for the 36 states using the federal health insurance exchange.
"If you want coverage to start on Jan. 1, you need to enroll today," said Peter Lee, the director of Covered California.
As long as customers begin the process before the deadline, Covered California will honor those who are still completing their applications into the next day.
"If someone starts that application process today, we're going to get them across the finish line," Lee said. "It's like the election. If you're in line when the polls closed, you can vote."
On Friday, Covered California had the largest single-day of enrollment, with 29,000 Californians enrolling in plans. The group is expecting today could be even larger.