upper waypoint

Innovative Thinking

Save ArticleSave Article
Failed to save article

Please try again

Neuroscientist Greg Berns joins us to discuss the human brain and innovative thinking. He says our brains normally constrain original thought. How do innovators buck the brain’s lazy habits to eventually overturn conventional thinking? Bern’s latest book is “Iconoclast: A Neuroscientist Reveals How to Think Differently.”

Guests:

Greg Berns, professor of neuroeconomics at Emory University

Sponsored

lower waypoint
next waypoint