But the Roxie Theater -- wedged between trendy bars and restaurants on 16th Street in San Francisco's Mission District -- has screened films for more than 100 years. The Roxie claims to be the oldest continuously running theater in America -- and says it's determined to stay. These days the Roxie is also home to film festivals, documentaries and even some live events.
In 2007 the theater became a non-profit after a disastrous partnership with now-bankrupt New College of California. Ticket sales are up 17 percent, according to the Roxie's Executive Director Chris Statton.
But ticket sales alone don't close the budget gap.
"We're just looking to make up the last little bit of our budget through grants and fundraising," Statton says. "We're actually really far along in becoming a sustainable non-profit."