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Using American Family - Journey of Dreams as a centerpiece, KQED
Education Network spotlighted Latino health issues
in the Bay Area through a series of community outreach
activities and a unique youth media campaign. By
expanding on previous outreach successes and strengthening
existing relationships with Latino organizations,
EdNet endeavored to enhance its relationship with
Latino communities, raise an awareness of health
issues and resources in the Bay Area, increase viewership
of the program and bring new audiences to KQED.
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KQED Education Network organized the following community events as part of KQED's outreach campaign for American Family - Journey of Dreams:
East Oakland Community Health Fair
April 3, 2004, in Oakland
Early Learning Health Workshop for Parents
April 23, 2004, in Oakland
Día de los Niños/Día de los Libros: A Celebration of Children and Books
April 25, 2004, in San Francisco
KQED American Family - Journey of Dreams Screening
May 4, 2004, in San Francisco
7th Annual St. Elizabeth Health Fair
July 24, 2004, in Oakland
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In the spring of 2004, youth from two organizations viewed clips from American Family - Journey of Dreams, researched Latino health issues in the Bay Area, and produced six short videos featuring "healthy tips."
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From Native American Health Center's Urban Indian Films
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Drugs Get in the Way of Dreams
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Parents Can Break the Cycle
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In March 2002, eight Northern California families brought poems, snapshots and home video to KQED, where they worked with Web producers to create online family albums.
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highlights
matters of race
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about KQED
