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NEWS & EVENTS
Heritage Months
KQED Celebrates Latino Heritage Month With More Than 75 Special Programs and a Salute to Local Heroes

Local Heroes to be Honored at Awards Ceremony Hosted by KQED and Kaiser Permanente on Wednesday, September 13, 2006 at 6-8PM

SAN FRANCISCO, September 5, 2006 -- KQED is proud to honor the culture, heritage and impact of Latino Americans with special programming and an event celebrating four local heroes who have given their time, creativity and passion to the community.

All this month, KQED Public Television and KQED Public Radio celebrate the richness and diversity of our community with more than 75 programs focused on Latino themes and issues. The KQED Latino Heritage Month Resource Guide includes program listings and descriptions in English and Spanish which can be viewed or downloaded at www.kqed.org/topics/history/heritage/latino/.

Special programs on KQED Public Television 9 include Los Lonely Boys: Live at the Fillmore on Saturday, September 16 at 11 p.m., The Bronze Screen: 100 Years of the Latino Image in American Cinema on Saturday, September 23 at 8 p.m. and 9 p.m., and Nuestra Familia on Thursday, September 28 at 11 p.m. On KQED Public Radio 88.5 FM, America Abroad: "Mexico: Getting to Know the Neighbors" debuts on Thursday, September 7 at 8 p.m.

KQED, in partnership with Kaiser Permanente, will proudly honor four local leaders for their commitment and contributions to the community on Wednesday, September 13 from 6 p.m. to 8 p.m. The 2006 Latino Heritage Month honorees are:

Marta Inés Bookbinder, Community Learning Center, South San Francisco
Marta Inés Bookbinder is the collaborative projects coordinator at the Community Learning Center which serves 1,500 children and adults annually in South San Francisco. Marta is also a longtime community volunteer.

Jane Garcia, La Clínica de La Raza, Oakland
Jane Garcia is the chief executive officer of La Clínica de La Raza, a non-profit organization that provides culturally appropriate, high quality and accessible health care for nearly 47,000 members, many of whom are uninsured and employed in low income jobs. Headquartered in Oakland, La Clínica is the largest employer in the Fruitvale area, employing a full-time staff of almost 500.

John Ortega, Canal Human and Economic Development Association, San Rafael
John Ortega is the founder and acting director of Canal Human and Economic Development Association, a non-profit organization dedicated to the civic, social and economic betterment of the poor and disenfranchised communities of Marin. Under Ortega's leadership, the association builds partnerships that bridge race and class divisions to initiate and sustain positive change.

Dr. Roberto Vargas, New World Associates, Castro Valley
Dr. Roberto Vargas is a cultural activist, ceremony leader, and planning consultant for New World Associates. He applies the Porvida™ Approach to assist proactive organizations become more effective teams guided by clear goals and supportive leadership. Roberto utilizes the term Porvida™ to brand his programs that connects individuals to their personal and group power in order to be better teachers, healers, workers, leaders, and family members.

"We applaud the wonderful efforts of these local heroes. Their dedication to improving the lives of people in our communities is phenomenal," said KQED President and Chief Executive Officer Jeff Clarke. "We are honored to celebrate them as this year's Latino Heritage Month Local Heroes and share in the celebration of their achievements with their friends, family members and the folks we serve throughout the Bay Area and beyond."

Kaiser Permanente, founded in 1945, is a non-profit integrated health care organization, with physicians, nurses and staff working in collaboration to provide high quality care to patients and address the health care needs of communities served by the organization. The Kaiser Permanente Northern California Region serves almost 3.2 million members. It includes 5,000 physicians in The Permanente Medical Group (TPMG) and about 54,000 employees. The region has 19 major medical centers. Each year, Kaiser Permanente donates more than $300 million to a variety of community programs and agencies in Northern California.

KQED Public Broadcasting operates KQED Public Television 9, one of the nation's most-watched public television stations during prime-time, and KQED's digital television channels, which include KQED HD, KQED Encore, KQED World, KQED Life and KQED Kids; KQED Public Radio, the most-listened-to public radio station in the nation with an award-winning news and public affairs program service (88.5 FM in San Francisco and 89.3 FM in Sacramento); KQED.org, one of the most visited station sites in Public Broadcasting; and KQED Education Network, which brings the impact of KQED to thousands of teachers, students, parents and media professionals through workshops, seminars and resources.

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