Vice President, Marketing and Brand
As vice president, marketing and brand, Michael Lupetin leads KQED in developing consistent and engaging marketing, communications and fundraising initiatives. Overseeing membership and pledge activities, he is charged with finding new and innovative ways to broaden KQED's audience reach while building deeper engagement with current members. Michael also brings a clear focus to the organization's communications efforts, including public relations, promotions, advertising, publications, community engagement, government relations, design, creative services and social media.
Before joining KQED, Michael served as vice president, group program director for Moxie Interactive, where he developed digital media strategies for a wide range of clients including BBC America, Cartoon Network, CNN, Turner Broadcasting and 20th Century Fox. Prior to Moxie, he worked on the launch of Apple iTunes, the strategic marketing plan for Blue from American Express and the rebranding of Showtime Networks.
Also on KQED.org this week ...
KQED Summer Fun Adventures
This summer, KQED is partnering with tons of fun places in the Bay Area offering exciting adventures and special savings when you show your MemberCard.
San Francisco Opera on KQED
Get your front row seat at one of the leading opera companies in the world! Shot in brilliant HD, the fifth season of San Francisco Opera's acclaimed series brings you four spectacular productions performed by world-class singers.