Wed, Apr 4, 2012 -- 10:00 AM
How Creativity WorksDownload audio (MP3)
Boosting creativity is not a magical process, says journalist Jonah Lehrer. In his newest book, "Imagine: How Creativity Works," Lehrer explores different thought processes that anyone can use to foster creativity. He also debunks the myth that creativity is a gift possessed only by the few.
Host: Michael Krasny
- Jonah Lehrer, editor at large for Seed Magazine and author of books including "Imagine: How Creativity Works" and "How We Decide"
- About the book "Imagine: How Creativity Works" : at IndieBound.org