Pacific Time

Organic Growers Bet on China's Growing Middle Class

by Rob Schmitz | June 29, 2006 -- 6:30 PM

Organic food is nothing new in the U.S., but it'ss virtually unheard of in China. Most of the country's 1.3 billion people can't afford the higher prices. But with a rapidly growing middle class and an even more rapidly ailing environment, some Chinese are betting that now is the time to introduce the much-touted environmental and health benefits of organic food to China.